Fi Europe Show Review


“Visitors were also very interested in the vitamin-C rich ‘gummy caps’, made with the innovative SiMoGel gelatin solution, that we showcased at our Innovation Corner”


supply that customers need in a volatile and unpredictable world.” Prinova also highlighted a range of innovative food and


beverage concepts that demonstrate its commitment to helping manufacturers meet their consumers’ needs for clean- label products with additional functionality and optimal taste. James added: “Research shows 70% of consumers globally


believe it’s important that food and drink are 100% natural, and that certainly echoes our experience – we are seeing a growing focus on plant-based ingredients and an eagerness for functional, natural products. Translating global trends into real concepts is at the heart of what we do to help our customers maximise the opportunity within these areas.”


Sustainable ingredients Commodities such as palm oil, cocoa and sugar are key ingredients for confectionery and baked goods manufacturers, yet they have been linked to deforestation, leading to consumer concerns. Ofi, previously known as Olam Food Ingredients, say their


teams on the ground manage their supply chains through their dedicated product sustainability strategies which include: Almond Trail, Coffee LENS, and Cocoa Compass. And with the data and footprinting calculator on AtSource+, the customer can see the social impact and carbon emissions for each of their ingredients, and then calculate the overall footprint of their product. Briony Mathieson, Chief Marketing Officer at ofi told


Kennedy’s: “It was a fantastic few days last week for ofi at Fi Europe, especially as an official sustainability hub sponsor, where we could showcase our exciting projects to our customers. From tasty and nutritious product concepts prepared at our stand, to announcing the findings from our very own plant-based consumer insights research project, the ofi team really did make it real. I was delighted to also be part of the winning team for the Fi Europe Sustainability Innovation Award for the impact we’re making through our Cocoa Compass ambition. The Kennedy’s team enjoyed ofi’s ‘moonlight bonbons’


which feature their moonlight cocoa butter - a deodorised cocoa butter that’s bright white as opposed to the typical creamy colour - providing a lovely neutral tone for any application. “On stand we offered plant-based cocoa ice cream along with five different flavours of bonbons, each one showcasing a different aspect of the ofi portfolio – cocoa,


KennedysConfection.com


coffee, dairy, nuts and spices. These concepts spotlight how we’re ramping up our capabilities on the innovation front even further, delivering a complementary portfolio of natural ingredients and solutions to our customers across the world,” says Briony.


A success story Repeat exhibitors and first-timers also saw a successful show, as attendees flock to prove their partiality to in-person events, with the added benefit of a digital extension as a hybrid format. A representative at Gelita said about the show: “We


were so excited to be back in person at FiE this year. Expectations were really high for this “re-start” event… And what can we say? All our expectations have been fulfilled – not only by the numbers of visitors, but also by the high quality of contacts we generated.” A representative from Alvinesa, a first-time exhibitor,


also commented: “Exhibiting for the first time at FiE has been a great success. The interest in our upcycled, natural ingredients has exceeded our expectations and we’ve had some very interesting conversations with customers and potential new partners. We look forward to seeing where these new projects go, and have already booked our booth for next years’ show.” Fi was launched in Utrecht, The Netherlands, in 1986.


Its portfolio of live events, extensive data and digital solutions, as well as high-level conferences is now established throughout the world and provides regional and global platforms for all stakeholders in the food ingredients industry. Over 500,000 people have attended Fi shows over the years, with billions of Euros worth of business created as a result. With more than 30 years of excellence, the events, digital solutions and supporting products deliver a proven route to market, with a truly global audience. Julien Bonvallet, Food Group Brand Director at Informa


Markets, said: “We’re thrilled with the success of Fi Europe 2022 in Paris and online, with high-quality visitors and exhibitors showcasing pathbreaking solutions and products. It’s extremely heartening to see the entire F&B industry come together, build new business relationships, and share ideas and expert insights.”


In 2023, Fi Europe will return to Messe Frankfurt, Germany, from 28 - 30 November, and online to audiences around the world from 20 - 30 November 2023.


Kennedy’s Confection December 2022/January 2023 47


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