NEWS: AGENTIC AI


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‘This is really the first time in


retail history where consumers are ready for technology that doesn’t necessarily exist from retailers’


AI is everywhere. It dominates headlines, shapes new products and is rapidly changing the way consumers shop. But beyond the hype, which developments really matter to electrical retailers?


ERT was invited to an exclusive preview of CI&T’s 2026 Retail Tech Report: Agentic Edition, where the company revealed fresh insight into how consumers are discovering, researching and purchasing products in 2026 - and what that means for the future of retail.


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