THE INSPIRED HOME SHOW FEATURE
The Inspired Home Show returns to Chicago
Visitors departed from McCormick Place on March 7 after four highly productive days at The Inspired Home Show 2023.
fter an initial return in 2022, the Inspired Home Show demonstrated significant year-over-year increases in both exhibitor and retailer participation. More than 1,600 exhibitors and nearly 30,000 home + housewares professionals from 125 countries came together to discover new products, reconnect with colleagues and advance the industry. “The 2023 Show was an incredible step forward in the post-pandemic
A
recovery of face-to-face events for the home + housewares industry,” said Derek Miller, president and CEO of the International Housewares Association. “The enthusiasm and positive feedback we have seen over the last four days reminds us all how important it is to gather the industry together in-person every year. It was particularly rewarding to see the return of so many who were unable to participate last year.” Strong support for the show was demonstrated by the industry,
through the presence of major key retailers and leading exhibiting brands. Attendees confirmed at the show included senior-level executives, DMMs, GMMs and buyers from major UK retailers including Asda, Fenwick, Harrods, Lakeland, Next UK and Sainsburys.
s the cost-of-living crisis continues to pinch consumer incomes, businesses are having to adapt to a shift in buying habits.
Combat the Crisis A
Arun Bhatoye, head of marketing at Hisense UK, highlights the support businesses can provide consumers amidst the challenging cost-of-living crisis.
The Show featured multiple new and returning attractions, including: • Addition of the Travel Gear + Luggage category, created in partnership with the Travel Goods Association. • The pre-show New Exhibitor Preview and Trending Today, which featured brands and products new to the Show and that support at- home entertaining. • The gia Global Innovation Awards, honouring excellence in home + housewares retailing, product design and student achievement. • Four keynotes focused on the future of home + housewares trends in consumer and retail evolution, including one by Walmart’s Head of Home Goods and General Manager of Home Marketplace. • Innovation Theatre sessions featuring industry experts such as Joe Derochowski of Circana (formerly The NPD Group); Anita Desai, TikTok’s Head of Home and Living; and leaders from Newell Brands discussing their consumer occasions-based marketing strategy. • The return of the Housewares Cares Charity Gala, benefitting the Breast Cancer Research Foundation, the James Beard Foundation, Winning with Wyatt and the V Foundation.
12 | March/April 2023 12 | January/February 2023
Consumers are looking for energy-efficient, cost-efficient products, and it is the responsibility of the business to make their customers aware of which products fit these criteria. Arun Bhatoye, head of marketing at Hisense UK, says “Here at Hisense, we have always championed manufacturing products that are affordable yet high- quality, and this is more important than ever as we head towards the winter months amidst a national cost-of-living crisis. Right now, it is our number one priority to help the nation to understand how to best use their appliances to continue with their necessary household chores and reduce their bills as much as possible.” Founded over 50 years ago, Hisense is one of the world’s leading manufacturers of televisions and home appliances. Hisense has a core range of televisions and cooling appliances alongside a portfolio of cooking and laundry products featuring hobs, hoods, ovens, dishwashers and washing machines. Educating the consumer Bhatoye says “As energy bills soar to an all-time high, monitoring our gas and electricity usage has never been more important, and so consumers are looking for alternative solutions to cut down on their energy usage – and in turn, their energy bills. This doesn’t mean that consumers aren’t buying, but the path to purchase is much more considered. Customers
look to invest in appliances that achieve the best results whilst using the least amount of energy, to help with cutting down bills. During the cost-of-living crisis, retailers and suppliers should be looking at ways in which they can help educate and inform their customers on the best appliances for their individual needs, and support them as much as possible to find the most cost-effective solution. Here at Hisense, energy efficiency has played a large role in product development as we look to new launches in future years. “It’s likely that any appliance which doesn’t need to be switched on for a long amount of time during usage, for example a microwave or toaster is the most efficient small appliance, as it only uses energy whilst it is switched on. It’s also very much dependent on usage – every household is different and has different needs. For example, single-person households may have a large capacity oven and batch cook to make the most of their oven being turned on, whilst larger families might opt for a larger capacity washing machine to bundle loads together. Generally speaking, tumble dryers tend to be the most expensive appliance to run, so switching up this part of your laundry routine to drying your clothes on a traditional clothes horse or drying rack is an easy way to help cut down your energy bills. Of course, defining what the most expensive appliance to run will ultimately come down to usage habits. If you have a larger household, it’s likely to be more cost-effective to invest in a larger capacity washing machine, so that you can fit more clothes in one load,
housewareslive.net
housewareslive.net
Page 1 |
Page 2 |
Page 3 |
Page 4 |
Page 5 |
Page 6 |
Page 7 |
Page 8 |
Page 9 |
Page 10 |
Page 11 |
Page 12 |
Page 13 |
Page 14 |
Page 15 |
Page 16 |
Page 17 |
Page 18 |
Page 19 |
Page 20 |
Page 21 |
Page 22 |
Page 23 |
Page 24 |
Page 25 |
Page 26 |
Page 27 |
Page 28 |
Page 29 |
Page 30 |
Page 31 |
Page 32 |
Page 33 |
Page 34 |
Page 35 |
Page 36 |
Page 37 |
Page 38 |
Page 39 |
Page 40
