NEWS & TRENDS
Home Instead Senior Care welcomes franchising couple to its network
u Home Instead Senior Care has welcomed its newest franchise owners to the UK network. Suki Dehal, an executive specialising
in the franchise sector with Lloyds Bank, and his wife Sonia, also from a banking background, have purchased the Walsall territory. Suki will remain at Lloyds Bank as Sonia launches the Home Instead brand in Walsall. The couple’s first contact with Home
Instead Senior Care was in 2017, when Suki visited the UK national office in his role as a manager for Lloyds Bank. This role sees him helping potential franchisees secure funding and it led him to developing a thorough understanding of the opportunities available in franchising. Suki says: “From my first contact with Home Instead I could sense the passion for caring that was shared by everyone in the business. I could also see that the company filled a huge gap in the care
market. I really wanted to get involved but the timing wasn’t quite right for us.” Suki and Sonia Dehal, both 28,
have the ideal blend of skills, experience and motivation to make a success of a Home Instead franchise. Sonia, who qualified in health studies before going on to work as a business manager, has personal experience of seeing family members struggle to care for elderly relatives. She says: “My mum cared for my
grandad and grandma at home, while also bringing up four children and working. I could see the strain it placed on her. We didn’t realise at that time that support was available. This service would have allowed my grandparents to remain independent and it benefits the whole family." Commenting on their decision to go
into business together, Suki says: “In 2018 we decided that the time was right to buy
a care franchise. “The Home Instead model is built on
solid foundations and has a caring ethos that runs through the whole business. We spoke with a number of Home Instead owners and it was obvious that they were in care for the right reasons and really put people first.
“I already knew from working in the
industry that Home Instead delivers amazing growth with sound financial success. The brand offered the best fit for Sonia and I. We are proud to have joined the Home Instead family.” Ruth Brown, head of franchise
development for Home Instead Senior Care UK, says: “Like so many of our franchisees, Sonia has seen the impact caring for a loved one has on a family. That experience, paired with Suki’s knowledge of franchising, brought them to Home Instead and we are delighted to have them on board.”
WANT TO SHARE SOME NEWS?
Get in touch! Call 020 8394 5216 or email
jack.sadler@
vmgl.com
BUSINESSFRANCHISE.COM 9
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