INNOVATION REPORT 2024


trends in the UK travel industry, 2018-24* 58%


Joint biggest spend rises in 2023 were Software by Air Transport and Hardware by Water Transport


Air Transport and Tour Operators both cut Hardware spend in 2023


Air Transport, Tour Operators and Travel Agents all cut Telecom Services spend in 2023


Biggest predicted rise in 2024 is Hardware by Travel Agents


56% Software spending saw


the biggest industry-wide growth in 2023, up by


78% Water Transport is the only


subsector predicted to reduce spend in 2024 versus 2023


£60m £50m £40m £30m £20m £10m


£250m £200m £150m £100m £50m


Fig 15: TOTAL HARDWARE SPEND BY TRAVEL SECTOR, 2018-24


2018 2020


2019


2022 2021


2023 2024


Passenger Water Transport Passenger Air Transport Hotels Travel Agents Fig 16: TOTAL SOFTWARE SPEND BY TRAVEL SECTOR, 2018-24


2018 2020


2019


2022 2021


2023 2024


Passenger Water Transport


£250m £200m £150m £100m £50m


Passenger Air Transport Hotels Travel Agents Tour Operators Fig 17: TOTAL COMPUTER SERVICES SPEND BY TRAVEL SECTOR, 2018-24


2018 2020


2019


2022 2021


2023 2024


Passenger Water Transport


£250m £200m £150m £100m £50m


Passenger Air Transport Hotels Travel Agents Tour Operators Fig 18: TOTAL TELECOM SERVICES SPEND BY TRAVEL SECTOR, 2018-24


2018 2020


2019


2022 2021


2023 2024


Passenger Water Transport


£250m £200m £150m £100m £50m


Passenger Air Transport Hotels Travel Agents Tour Operators Fig 19: TOTAL IT AND TELECOM STAFF SPEND BY TRAVEL SECTOR, 2018-24


2018 2020


2019


2022 2021


2023 2024


Passenger Water Transport Passenger Air Transport Hotels Travel Agents Tour Operators Tour Operators


TRAVOLUTION.COM — OCTOBER 2024 — 33


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