market outlook Tui reported record group revenue
for July to September and its annual revenue exceeded €20 billion for the first time, up 25% year on year. The group reported winter 2023-24 bookings and average prices “up significantly” and forecast revenue ZRXOG JURZ E\ DW OHDVW
Travel retailers attending Abta’s
Travel Convention at the end of October reported similarly strong trading. Fred Olsen Travel retail director Paul Hardwick told a Travel Weekly Business Breakfast: “About one-third of our business is new to us this year – the highest it has ever been.” The Travel Network Group chief executive Gary Lewis reported “a record year for many, with record numbers, record margins”, and Midcounties Cooperative chief RSHUDWLQJ RIILFHU &ODLUHb(YDQV QRWHG “We’re now booking into 2025.” Abta chief executive Mark Tanzer
declared the industry on “the threshold of a new era” at the convention, with artificial intelligence (AI) set to have a “transformative” impact but the record temperatures in many popular destinations during 2023 “making many reassess their investment strategy”. He warned: “The path the industry is
on over the next decade won’t be easy, [with] the challenges we face set against
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We expect growth to be flat in the first quarter and turn positive after spring, picking up in the second half of the year as price pressures ease and rates begin to move downwards
FIGURE 6:
INTERNATIONAL TOURIST ARRIVALS % change v 2019
20
-100 -80 -60 -40 -20 0
Europe Americas Asia Pacific
Middle East
Africa World *January-September 2023 Source: UNWTO
2021 2022 2023*
a background of international conflict ە DQGbHFRQRPLF VWDJQDWLRQ
THE MIDDLE East was the only global region to see
international tourist arrivals
surpass the 2019 level in 2023, according to UNWTO data, but Europe was only 6% shy
(Figure 6). European air traffic returned to 92% of 2019’s level in the year (Figure 7)
SLOW START TO YEAR Deloitte senior economist Debapratim De noted “a mixed message on consumer demand and growth” following the chancellor’s Autumn Statement in November, saying: “On the face of it, the news looked positive. Individuals will pay slightly lower taxes than otherwise, and the OBR suggested
FIGURE 7: EUROPEAN AIR TRAFFIC BY MONTH, 2022-23 % 100 %pt
variation v forecast
-1
% of 2019 air traffic -1
+1 Annual air traffic & forecast, 2019-29 -2 -2 -2 %
100 120
92% 92% 90% 87% 88% 86% 87% 86% 87% 88% 93% 93% 93% 80
Sep 2022
Oct Nov Dec Jan 2023 Source: Eurocontrol, October 2023 Feb Mar Apr May June July Aug Sep
40 60 80
83% 100% 92% 98% 100% 102% 104% 105% 106%
56% 45% 2019 2020 2021 2022 2023 2024 2025 2026 2027 2028 2029
Travel Weekly Insight Report 2024 9
-59%
-20% -6%
-63%
-29% -12%
-93% -74% -38% -58% -5% 20% -72% -30% -8% -69% -34% -13%
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