� IN FOCUS l WTM LONDON Cardiff promotes Welsh capital’s culture
Visit Cardiff will be at WTM to highlight its #Cardiffis social media campaign and The Eisteddfod 2018. The social media marketing highlights the city’s heritage, waterside eateries, sporting legends, parkland and people – and urges locals and visitors to spread the message too. Next year, The Eisteddfod aims to be “a whole new experience” and will be hosted in the city’s top venues including The Wales Millennium Centre. Taking place from August 3-11, it hopes to attract a new audience to the national festival and celebrate the Welsh language in Wales’ capital city. Cardiff attracts more than 20 million visitors each year, and
WTM IN BRIEF
w Coach Tourism Association to host WTM networking event The Coach Tourism Association has invited its members to the CTA networking reception on the first day of WTM London (November 6). As in previous years, the
Cardiff city centre
was recently named the sixth best shopping destination in the UK. Tourism highlights include The Wales Millennium Centre on Cardiff
Bay’s waterfront, the Principality Stadium, national museums and the castle in the city centre.
visitcardiff.com
reception will be on the Mezzanine of Starbucks/The Fox Pub near to the West Entrance of ExCeL from 11am to 1pm. Refreshments will be available. CTA members can apply for a pass to WTM London via the CTA website.
Stand UKI100 Garden of England cultivates new contacts
Visit Kent will be at WTM London to highlight its credentials as ‘The Garden of England’. The county markets itself as one of the best destinations for a day trip, short break or long holiday in the UK. The destination marketing
organisation also promotes the benefits of Kent’s high-speed rail
WTM London is a platform for Great Western
GWR is highlighting improvements to the Great Western Railway routes from London to the West Country and Wales. More than £7.5 billion is being
spent on electrifying routes from Paddington station in the capital to Oxford, Bristol, and Newbury; station improvements; and track upgrades.
GWR also offers connections
to international airports in Bristol, Exeter and Cardiff for inbound travellers wanting to explore
28 TravelGBI | November 2017
Wales and the West Country. Its Night Riviera sleeper service runs between Paddington and Penzance, so passengers can join the train in London and wake up in Cornwall. The rail operator is highlighting
tourist attractions along its routes – such as the Roman ruins in Bath, SS Great Britain in Bristol and Poldark country in Cornwall. GWR has special fares for tour
operators and discounts for groups.
gwr.com
Stand UKI100
travelgbi.com
links to London and Europe, which are frequently cited as a big selling point to domestic staycationers and international tourists. Research has shown that HS1 helped to add more than £311 million to the local visitor economy since 2010. Leisure journeys on HS1 have
increased from 100,000 in 2010 to 890,000 in 2016.
Jonathan Neame, chairman of Visit Kent, said: “HS1 and the availability of high-speed rail connections to London has played a huge role in our county’s growth.”
visitkentbusiness.co.uk Stand UKI100
coachtourismassociation.co.uk
w Pinpoint Britain to welcome friendly invaders in 2018 Inbound ground operator Pinpoint Britain will be at WTM London to promote its new 2018 itineraries, including ‘The Friendly Invasion’ themed tours of East Anglia. These tours are aimed
at US veterans and their families who want to explore the region and its US airfields, established during the Second World War.
pinpointbritain.com Stand UKI100
w Caledonian Sleeper on track to launch new carriages in 2018 Caledonian Sleeper, an overnight train service between Scotland and London, will launch new carriages in 2018 as part of a £150 million fleet investment. The train operator offers
city breaks to destinations such as Edinburgh, Glasgow, Aberdeen and Dundee; trips to the Highlands; and transfers to famous golf courses such as St Andrews.
sleeper.scot
Stand UKI100
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