CRUISE NEWS YOU CAN USE
Princess unveils the Princess Difference as agent selling tool
Princess Cruises has unveiled a new brand positioning guide called ‘The Princess Difference’ to help travel agents explain why customers should choose the line over competitors. The Princess Difference
will feature in training, sales collateral and on ship visits. The guide is based on five key
pillars: Destination Leaders, Local Discoveries, Joyful Rejuvenation, Welcoming Experience and Personalised Service. Destination leaders focuses
on Princess’ ‘off-the-beaten- track’ excursions to more than 380 destinations. Local Discoveries gives guests
“real, authentic experiences that immerse them in the destination, and in local customs and culture”. Joyful Rejuvenation focuses
on Princess’ relaxation options such as its Lotus Spa and adult- only Sanctuary deck area. Welcoming Experience
promotes Princess’ vow to make guests feel ‘hosted’, as opposed to being just a visitor. Personalised Service champions its Ocean Medallion technology, which it says offers a personal experience.
princess.com
Ponant expands trade team with two new appointments
Ponant has added two members to its UK and Ireland sales team. Pierre Hernandez, UK central and north sales developer, and Vladislav Saveliev, UK south account manager, will report to Nabil Maillard who was promoted to UK & Ireland market manager at the beginning of April. Hernandez was previously assistant account manager in the
NEW STAFF: Pierre Hernandez (left) and Vladislav Saveliev
business development team of AccorHotels’ loyalty programme. Saveliev joins the line from
G Adventures where he worked 24
travelweekly.co.uk 25 April 2019 NEW SUITE: Aurora has undergone a multi-million makeover
P&O reveals cabins on adult-only Aurora
Phil Davies
phil.davies@travelweekly.co.uk
The first images of new cabins on P&O Cruises’ adult-only ship Aurora have been revealed.
The vessel has undergone a multi-million pound refurbishment to join Arcadia as the line’s two ships catering for 18s and over. The change follows the disposal of Oriana, which leaves the fleet in August. New-look Aurora includes 23 new cabins, refurbished suites and
upgrades to the spa and various bars and entertainment venues. The 16-day refit took place in
Brest, France, ahead of a 16-night Portugal, Canary Islands and Azores cruise from Southampton on April 8.
P&O Cruises president Paul
Ludlow said: “We continually invest in all of our ships, always striving to offer guests the best service and experience. “We are sure that Aurora’s
contemporary refresh will delight
all who sail on her.”
pocruises.com
for the last five years as a regional sales manager. They will be tasked with
developing trade relationships and building its agent network. The UK and Ireland sales and marketing team is headed by international sales director Stephen Winter, who said: “With this new team we will be able to work even more closely with the trade and continue to spread the word about our new ships and our partnership with
National Geographic.”
ponant.com.
NEWS IN BRIEF
APT offers new shore excursion in Portugal
River cruise specialist APT has introduced a new shore excursion in Portugal for 2019. Passengers sailing on the nine-day Douro Delights luxury itinerary from Porto to Barca d’Alva, from £3,895, can have a guided tour of Unesco World Heritage Site Palácio da Bolsa.
aptouring.co.uk
Cunard commits Queen Elizabeth to Alaska season
Cunard will sail a full season in Alaska in 2020, with 10 round- trip voyages from Vancouver on board Queen Elizabeth between June and September. This year, the line is sailing a shortened season in the US state – the first time it has operated there for 20 years. A 10-night Alaska cruise, departing June 12, 2020, leads in at £2,649.
cunard.co.uk
Oceania reveals Tropics & Exotics Collection 2020-21
Oceania Cruises has unveiled its 2020-21 Tropics & Exotics Collection. The 85-itinerary programme features 69 new sailings, including the 61-day Enlightening Escapade voyage, departing September 30, 2020, from Los Angeles to Sydney at £15,189.
oceaniacruises.com
Explorer Fiennes to talk on Aegean Odyssey cruise
Explorer Sir Ranulph Fiennes will share his experiences in a Q&A session on board Voyages to Antiquity’s Aegean Odyssey ship this summer. Passengers will also be able to watch a special screening of a film documenting his three-year circumpolar expedition on the sailing. Prices for the 15-day The Norwegian Fjords itinerary, departing on July 16, from Copenhagen, lead in £2,995.
voyagestoantiquity.com
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