FIGARODIGITAL.CO.UK
CASE STUDIES
Brand: Brother Agency: Code ComputerLove
Electronics manufacturer Brother developed the ‘Next Time Label It’
campaign across 27 European countries to encourage sales of its P-touch labelling device. They worked with Code ComputerLove to produce two interactive videos which invited users to choose an item to unplug or press. The subsequent offi ce chaos demonstrated why they should have labelled it. The campaign aimed to encourage best practice when labelling things. fi
garodigital.co.uk/case-study/brother.aspx
Brand: Smart Harvest Systems Agency: Compare Cloudware
Smart Harvest Systems is an
integrated fruit- ripening
Brand: Portmeirion Agency: Prodo
Prodo developed Where Are You?, an interactive quiz designed to showcase
Portmeirion as a travel destination which is both unique and intriguingly out of place in Wales. The content met its objectives of driving links, social shares and traffi c; the quiz attracted over 4,000 takers, more than 2,500 social shares and several relevant links from travel-related websites. It was also organically picked up by
distilled.net. fi
garodigital.co.uk/ case-study/portmeirion. aspx
management control system that has rapidly gone from start-up to achieving fast growth. When the team realised the cost and performance advantages of cloud applications, they used compare
cloudware.com to fi nd a suitable solution. The advanced search fi lters came up with a short list of tailored options for cloud- enabled hosting and data storage, saving Smart Harvest the hassle of sifting through multiple solutions. fi
garodigital.co.uk/ case-study/smart-
harvest-systems.aspx
ABANDONS 10%
Brand: Westway Trust Agency: CTI Digital
The Westway Trust is a registered
charity and social enterprise. They needed to provide a user- friendly community service that would be both interactive and appealing to various target audiences by offering information in a variety of formats, so turned to CTI Digital to redesign their website. The agency used the latest version of Drupal and implemented a fully responsive design, meaning that the site
Brand: BAM Construct UK Agency: Cyber-Duck
Cyber-Duck transformed BAM’s corporate website with a classic, future-friendly responsive design, optimising performance across current and future devices. The website showcases the company’s integrated construction services using a photography- led, timeless design, with case studies showing visitors what BAM does rather than telling them. Almost a quarter of BAM’s visitors come from mobile devices, and the new website reduced the proportion of mobile visitors abandoning the site by over 10 per cent. fi
garodigital.co.uk/case-study/bam-construct-uk.aspx
became accessible to those with even the least capable mobile devices. fi
garodigital.co.uk/case- study/
westway-trust.aspx
16 issue 24 may 2015
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