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20 FOCUS | Trends for 2020 38


VISION


Sustainability will be a key factor in kitchens and bathrooms for 2020 and beyond, but new technology and new fi nishing processes will mean that’s not at the expense of style or practicality. Bold colours, exciting textures and fi nishes and smart functionality are just the beginning. Francesca Seden reports...


20


KITCHENS


ominating the news in 2019 were two topics – Brexit and climate change. At the time of publication, the Brexit saga continued to rage on but, a global drive towards sustainability is something that most people agree on. Both of these issues though, either directly or indirectly, are likely to impact on the KBB market.


D


Sustainability will be a key theme, with the word ‘eco’ a top-searched term on Houzz’s website in 2019 and 15% of renovators stating that ‘integrating green materials’ was a priority.


Consumers are looking for more eco-friendly materials, and ‘bamboo’ was another most-searched term on Houzz last year. Volar Bio, a new bio-based animal-free leather material by Ultrafabrics, is likely to appeal in 2020 and beyond as more consumers move away from animal products to a greener and more planet-friendly future. The colour green, too, will also be big news in 2020, as will outdoor living (see page 41) and bringing the outside in. Consumers have been making increasingly bold


colour choices and this looks set to continue. The Houzz report stated: “We’re increasingly seeing colourful


kitchen photos uploaded, showing


homeowners are choosing cabinets in cheerful shades, from blues and greens to heathery purples. One of the new search terms on Houzz this year was ‘yellow


kitchen’, proving that homeowners are prepared to go bold with their colour choices.” The trend for nature-inspired and natural materials will continue with metallics set to remain strong, either in their true form at the luxury end of the market or simulated in various ways elsewhere. Organic forms for sanitaryware will also continue to sell well.


kbbreview · January 2020


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