INSIGHT NYCE INTERNATIONAL
strategically important. NYCE has made those connections, it has the network - you just need to tap into this resource.”
Harmen Brenninkmeijer Managing Partner, NYCE International
“Operators in gaming markets need to future-proof their business, and
biometric technology can do just this. There is great
responsibility to safeguard consumers,
particularly young people, and being able to objectively and easily verify age and prove ID has huge potential.” Harmen
Brenninkmeijer
NYCE currently represents eight companies with over 40 products across its constantly expanding worldwide network. Te perfect example of the kind of opportunity NYCE is seeking to bring to the gaming industry is new client, FinGo.
FinGo is a UK fintech behind the world’s first biometric identity authentication and payments platform, which has entered the multi-billion gaming sector through a strategic partnership with NYCE.
NYCE will act as FinGo’s global representative in the gaming market. Te partnership will see FinGo and NYCE introduce a new generation of biometric age verification and cashless payment products for casinos, bars, and other entertainment venues, as well as the online gaming market.
FinGo’s technology works by taking a simple scan of a person’s unique vein pattern through an infrared device. Tis scan is connected to a person’s registered FinGo account, which can be linked to their verified ID or a digital wallet to enable payments. Registered users can then scan their vein to prove identity, age or make payments in any venue offering the FinGo system.
understanding, knowledge and experience that spans continents, technology and people.
NYCE draws together branding and digital marketing, business development, IT and online gaming solutions, partnering with digital marketing agency NooYoo Digital and IT and IS advisor, Secitis, to provide customised client services.
NYCE Marketing Consultant, Rosalind Wade adds: “Te ability to access a global gaming industry network without the need to organically build it for themselves
removes the cost, risk, management overheads and travel expenses associated with such expansion.
“Norms have been broken during the pandemic in terms of the way people work and the capabilities of companies have changed as a result,” continues Wade. “Having a fixed workforce that spans multiple markets, segments and geographies is a luxury not everyone can afford. Instead, a shared personalised service that can expand your business reach and make an instant impact is
Harmen Brenninkmeijer explains: “Operators in gaming markets need to future-proof their business, and biometric technology can do just this. Tere is great responsibility to safeguard consumers, particularly young people, and being able to objectively and easily verify age and prove ID has huge potential.
“Given recent changes in casino regulations in various markets across the world, and the explicit need for better age controls or spending limits, FinGo’s identity and payment expertise will enable a better gaming experience for operators and players, supporting player convenience and compliance. Tis partnership allows us to add considerable value to the gaming sector at this time.”
Simon Binns, FinGo’s Chief Commercial Officer, adds: “We are
WIRE / PULSE / INSIGHT / REPORTS P51 Simon Binns
Chief Commerical Officer, FinGo
“We are thrilled to partner with NYCE, enabling our entry into the growing gaming market. The team has a track
record for innovation, coupled with a deep knowledge and experience of the gaming industry. We are confident our biometric platform will help to solve age verification issues within in-person gaming, and open up new opportunities for this diverse, valuable and highly regulated industry.“
Simon Binns
thrilled to partner with NYCE, enabling our entry into the growing gaming market. Te team has a track record for innovation, coupled with a deep knowledge and experience of the gaming industry. We are confident our biometric platform will help to solve age verification issues within in-person gaming, and open up new opportunities for this diverse, valuable and highly regulated industry.”
NYCE and FinGo will be attending the ICE Gaming show in London on April 12-14 showcasing several new biometrically-secured services for the gaming industry with transformational potential.
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