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FLOORING SHOW 2019 GUIDE SPECIAL FOCUS owtime!


owing on from our preview in the last issue, we’ve put together a handy guide n to help you plan your visit.


LIVE TALKS


The Live Talks Theatre is packed full of engaging and educational content by well-known industry speakers. The talks programme will run on the Sunday and Monday of the show, so just drop by and take a seat.


11.00 - 11.30: Flooring Retail Stores – The Next Generation Phil Pond, Scarlet Opus


Retailing isn’t about product anymore, it’s about consumers enjoying a ‘Retail Experience’. How do you design a shop selling flooring to be a ‘Retail Experience’? You start by attending this talk.


12.00 - 12.30: A Practical Guide to using Social Media – The Most Powerful Marketing Tool of Modern Times Emily Fletcher, Harrogate Social Media Ltd


Social media marketing for any business can be scary if you do not understand or know what you are doing, but it really doesn’t need to be this way. This talk will provide you with a basic starters guide to social media marketing and remove the fear factor.


13.00 - 13.30: The Emerging Future of Retail Michael Weedon, Exp2 Ltd


Will the future really all be about online? Merging online and offline sales channels point to a future where shops continue to play a key role in providing consumer needs right alongside their mobile phones.


14.00 - 14.30 (Sunday only): Developing New Technologies in Flooring: Why Open Collaboration Works Paul Woolvine, IOBAC UK Ltd


Insight, learnings and top tips from years of experience of product development within the flooring industry – the benefits of open innovation and partner collaboration for agile, forward- thinking companies.


twitter.com/TRetailFloors


14.00 - 14.30 (Monday only): Wool is… the Best Fibre for your Carpets Martin Curtis, Chairman, Wool Carpet Focus Group


Martin will explain the natural benefits of wool; for you, your family, your home and the planet. In many ways it is the forgotten fibre but, in reality, it is the Fibre for the Future!


15.00 - 15.30: 2 Design Trends for 2020 Interiors Phil Pond, Scarlet Opus


Consumers follow design trends. They know which colours, patterns and materials will be ‘on-trend’. Do you? Will your 2020 flooring range be what they want to buy? Attend this talk and get ahead of the game.


Tomorrow’s Retail Floors | 29


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