Case Study: Snarehill Stud
Find out why the prestigious Norfolk stud farm relies on Miele Professional machines for clean horse blankets, week after week.
Snarehill Stud, located in Norfolk, was developed as a rehabilitation centre for Sheikh Hamdan’s string of racehorses in England, and is part of the larger Shadwell stud farm.
The team at the farm were having issues with their laundry – there was simply too much to get through every week and much of it was incredibly dirty, with horse hairs and dirt deeply ingrained into the fabric fibers. The team was also struggling with waterproof items which needed re-proofing. They approached local dealer GW Commercial to help with their requirement, and the recommendation was for a 32kg Miele Professional washing machine to be installed on site.
Manager, Andrea Pykerman, who worked with GW Commercial to finalise his choice, said: “The GW Commercial team were professional from start to finish, and handled our requirements perfectly. We wanted a large capacity washer to clean horse rugs, turnout blankets and saddle cloths. We also wanted the ability to reproof the turnout blankets. The recommendation was a Miele Professional 32kg washer and a Brightwell auto dosing unit; the installation was completed in a day and the team programmed the washer to our requirements. GW Commercial provided the chemicals which included detergent, softener and reproof agent.”
52 | FEATURE
Miele Professional’s PW6321 is one of the washing machines included on the government backed Water Technology List (managed by AEA on behalf of Defra and HM Revenue and Customs). Any businesses using machines on this list can claim back 100% of the machine’s cost back off the equipment against taxable profits of the year of purchase. The machines are also guaranteed to reduce water use in the long term; similar to any business with demanding laundry requirements, water savings are key for Snarehill Stud, and it’s expected that businesses like this can easily save between 30% and 50% of water and wastewater costs.
Rob Dixon, National Sales Manager of Miele Professional, commented: “It’s great to see a Miele Professional machine in action in such a unique, high-demand environment. The team here uses the machine many times a day, and each time, the items washed are seriously dirty. The fact that it’s such a large machine also means that different articles can be washed in one go. It’s a great example of just how diverse Miele Professional machines are.”
www.mieleprofessional.co.uk
www.tomorrowscleaning.com
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