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Sustainability In Action


Metsä Group have released their second Sustainability Report, emphasising the issues which are most pertinent within the industry, and highlighting why their agenda provides for a sustainable future.


Metsä Group is a responsible forest industry group, whose products’ main raw material is renewable and sustainably-grown Nordic wood. They focus on tissue and cooking papers, consumer packaging paperboards, pulp, wood products, and wood supply. Its high-quality products combine renewable raw materials, customer-orientation, sustainable development and innovation.


Sustainability is a key driver; as the main raw material is renewable wood sourced from sustainably managed forests, all products are recyclable and safe for both people and the environment. Metsä believe that economic growth and sustainability go hand-in-hand, enabling a better quality of life for everyone.


Riikka Joukio, Senior Vice-President of Sustainability and Corporate Affairs at Metsä Group, said: “We use renewable raw materials and turn them into safe and recyclable products. Every part of a tree is used for the purpose it suits best. Logs, the most valuable parts of a tree, are used as building material, treetops and wood from forest thinning, are used to produce pulp for paperboard and paper, while the bark and branches are used for energy. Our major energy source is bio-energy – 83% of the fuels we use are wood- based bio-fuels.


22 | COVER STORY


“Besides our own processes, we generate energy for use in surrounding neighbourhoods. Over the last two years, Metsä Group completed four major investments to further increase our already high share of bio-energy, and the work continues. Increasing the share of bio-energy plays a major part in our efforts to reduce fossil CO2 emissions, and ultimately mitigate climate change.”


Renewable, Recyclable,


Sustainable The report, published recently, aims to bring up more in-depth information about material efficiency, water use and logistics as well as the sustainability risks and opportunities related to their businesses. Underpinning the Group’s long-term strategic commitment to energy efficiency and goals to lower the fossil CO2 emissions, the Group’s bio-energy investments also feature strongly in the report.


Riikka continued: “The year 2012 was a busy one for us. The Group’s performance against the sustainability targets proceeded well. Here, we have highlighted some of the key actions we have taken in order to demonstrate our commitment to a sustainable future, and what bio-economy means from a Metsä Group perspective.”


“To further promote our sustainable forest management practices, we attained double certifications for our company-owned forests in 2012. Earlier, they were certified according to PEFC, now they are also FSC® certified. What matters in the end is team work. For this reason, we work closely with our suppliers and partners to ensure sustainability throughout the value chain. Furthermore, solid safety – both of our employees and of our partners – is among our top priorities.”


A Rewarding Remedy Over the past two years, Metsä Group have invested in four major bio-energy projects that together reduce the Group’s annual carbon dioxide load of fossil fuels by some 200,000tonnes. Out of these four, three were completed in 2012. Husum Mill in Sweden, a turbine investment, was completed already in 2011, and has increased the mill’s power self- sufficiency from 30% to 50%.


In the autumn, the construction of a new power plant at Kyro Mill was completed. As fuel, the power plant uses logging residues and other wood raw materials unsuitable for further processing. Then, at Metsä Fibre’s Joutseno Mill, the new gasification plant produces bio-energy from bark, one of the by-products of pulp production. The renewal makes the


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