Expert Insight


So, let’s get down and dirty to HOW you can gain that ‘Next Visit Please’!


You will be able to exploit and accelerate many opportunities for Sales if you focus on the steps outlined earlier, including:


• The Birthday celebration.


• The ‘missed’ milestone occasion. • The micro wedding.


• Summer socials of all shapes and sizes.


• Christmas and New Year – get these ready for May! Go on....


• Family meet-ups. • Brunch – do it better. • Friend's socials. • Office socials.


• Work clubs for those who want to escape daytime working from home.


• Corporate meetings. • The Euros and sport!


12 April 2021 www.venue-insight.com


H bumsonseats.org E contact@bumsonseats.org


@bumsonseatshosp Bums on Seats


Create unique experience-based packages that are matched to key trends and calendar opportunities this year. This will drive the reason to visit and increase pre-booking by offering the right packages to increase pre-orders and reduce no-shows.


Provide a memorable and unique experience that matches the customers wants and needs to drive your customer retention and provide return on Investment!


And lastly, because there is always more to say, these are our Bums Trends for 2021, so pic 3 or 4 that work for you and innovate across all your sales channels and all the opportunities mentioned above to create that reason to visit which will in-turn ensure a ‘Next Visit Please’.


OUR TOP TEN! 1. The Great Outdoors. 2. E-commerce & Cross Revenue. 3. Digital & Contactless. 4. Sustainability. 5. The Key Occasion Visit. 6. Online Gifting and Vouchers 2021. 7. Enhanced F&B Delivery; Premiumisation of the Takeaway. 8. The UK Staycation. 9. Hot Desk, Work clubs and the company social. 10. Health and Wellness – Vegan and Low & No.


So, my friends of Hospitality, we can all thrive in 2021 and turn our lessons from 2020 into a positive and successful drive for profitability and happiness!


I’ll see you very soon!


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