Business News ‘The income
from tourism in Yorkshire grew by £1bn’
Sunny outlook for local tourism
The value of tourism to the Yorkshire economy has grown to £9bn a year, according to new research by academics at Sheffield Hallam University. A report produced by Sheffield
Business School has revealed that in the 12 months from 2016 to 2017 the income from tourism in Yorkshire grew by £1bn. The figures were revealed at
Welcome to Yorkshire’s annual conference Y19 in Leeds, held to mark the organisation’s tenth anniversary. Speaking about the findings of the economic impact review, Dr
Emma Martin, Head of the Department of Service Sector Management, at Sheffield Business School, said: “Our study found that tourism is certainly booming in Yorkshire and in total £7.3bn was spent by visitors to the county with an extra £1.7bn going into the supply chain. Day trips were up with visits to Yorkshire’s attractions increasing by seven per cent.” In 2017, 149 million people paid
day trips to Yorkshire, spending an average of £34 per trip – putting £5.02bn into the local economy. The largest proportion of
international visitors was from the
US – up 27 per cent on previous figures, with spending from this market up 44 per cent. The spend per international
visitor was £423 with the average visitor spending eight nights in the county. Peter Dodd, Commercial Director
at Welcome to Yorkshire said: “To have the tourism industry grow by £1bn in 12 months is fantastic news and everyone in the county should be incredibly proud of all the hard work that is being done to continue to raise Yorkshire’s profile. “Brand Yorkshire has never been stronger and together with our
members, partners and everyone in the tourism industry we look forward to building on that success even more. “Welcome to Yorkshire will
continue to be bold, creative and ambitious to bring world class events to the region to underpin the vital lifeblood of grassroots tourism.” Research conducted by Sheffield
Hallam University aims to drive economic growth by providing solutions to increase productivity and keep business ahead of the curve through innovation in response to global challenges.
Spring 2019 CHAMBERconnect 25
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