The Official Publication of Greater Birmingham Chambers of Commerce


Editor’s View

By John Lamb

Why it’s important to keep things diverse

Sutton Coldfield

Chamber of Commerce

Greater Birmingham

Commonwealth Chamber of Commerce

We’ve all heard the old cliché about the elephant in the room, where the most obvious issue is not noticed even though it’s staring you in the face. The same might apply to many organisations

Greater Birmingham

Transatlantic Chamber of Commerce

who fail to exploit the full potential of their very own elephant – their colleagues. That is why the Chamber is devoting so much

Front cover: Chamber chief executive Paul Faulkner and Chamber Council member Diane Rance launch the Growth Through People productivity campaign at the Botanical Gardens See page 7

Editor John Lamb 0121 607 1781, 0797 1144064

Deputy Editor Dan Harrison 0121 607 1887, 0797 1144052

Reporter Jessica Brookes 07508317356

You can now read the latest issue of CHAMBERLINK and view back issues online at:

time to a Growth Through People campaign (see page 7), which runs until 22 March. It is designed to boost productivity by recognising the leadership potential that may be lurking on their very own doorstep. Research by Curium Solutions, the award-

winning business transformation company, shows that leadership roles are dominated by people who prioritise outcomes over more people-focused attributes like collaboration and cohesion. They say it is well known that more diverse

teams improve financial performance but few organisations take the hint. It’s not enough, they say, to just focus on

characteristics like race, gender and disability. Far more important to concentrate on the diversity of personality, thinking and behaviour. Their conclusions are based on TetraMap®, a

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learning model that is designed to accelerate an understanding of self and others. The Chamber is teaming up with many

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4 CHAMBERLINK March 2019

experts from across the city, including Curium, to examine in detail how this glaring gap in the structure of businesses can be filled. When the campaign started at the end of February, the focus was on delivering growth

‘It’s not enough, they say, to just focus on characteristics like race, gender and disability. Far more important to concentrate on the diversity of personality, thinking and behaviour’

through responsible leadership when delegates concluded that greater emotional engagement and connection was required to develop people. Anne Clews is Curium’s head of performance solutions and she reckons that creating an environment in which people understand themselves and others is the way to unlocking the potential of all employees. The rest of the series will examine the many

twists and turns on creating your own talent and leaders and will ensure that you do not finish up with too many chiefs and not enough Indians.

TALKING of diversity, it’s astonishing how the

service you receive can vary. I experienced excellent service from Mercedes Benz when work needed doing on my car. I was provided with an excellent place where I could work in peace while I waited, plied continually with excellent coffee biscuits. At the other end of the work spectrum, I was

promised calls on three occasions to solve a heating problem and was stood up every time. On Valentine’s Day too!

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