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cv


equipment


SHAPING UP FOR THE FUTURE


As technology continues to improve at a pace, what new innovations are manufacturers developing for the gym user to experience? Julie Fisher takes a look at R&D in the field of CV equipment


J


ust a cursory glance around the trade show floor at industry events at the moment provides evidence


of the prominence of interactive technology in equipment manufacturers’ R&D (research and development) departments. But what are the other key drivers in the design process of today’s – and tomorrow’s – new CV equipment? Does size matter, for example? Or is functional training at the heart of new developments? We take a look at some of the recent, and upcoming, equipment launches.


SPACE-SAVING VERSATILITY Equipment is increasingly being designed to be smaller, lighter and more portable, not only taking up less valuable space in the gym, but also allowing it to be moved from the gym floor – for independent training or small group sessions – into group exercise studios. Designed by Johnny G, the


inventor of Spinning, the Krankcycle has been one of the big new launches for Matrix Fitness Systems in recent years,


focusing on the use of the upper body to build cardio fi tness. Jon Johnson, MD of Matrix, says: “The Krankcycle provides a new


Innovation:


Developing new CV categories,


like Concept2’s SkiErg, is


essential to the industry


42 Read Health Club Management online at healthclubmanagement.co.uk/digital


way of training both on the gym fl oor and in a group exercise environment. It’s so light that it can easily be moved into studios for fusion classes, and clubs can also use it to hold spontaneous small gym fl oor group sessions. “We design our equipment to occupy


the smallest footprint possible, as well as making it innovative and adaptable. Ultimately, though, it must be functional and easy to use in order to earn its place on the gym fl oor.” Tim Colston, MD of Keiser, agrees:


“In recent years, we’ve seen a shift among the major health club chains to include multi-purpose equipment for use both on the gym fl oor and in group exercise classes. Space is at a premium, and equipment must offer fl exibility, as well as the ability to generate additional income via opt-in, paid-for sessions. “Meanwhile, consumers are looking


for pieces of equipment that provide quicker, high intensity exercise options, as they have less time to spend on leisure and often look to group exercise for motivation. By training small groups on the gym fl oor, equipment – such as the small, portable Keiser M3 Indoor Cycle and Keiser M5 Elliptical – is increasingly being used more often by more people and in a variety of ways, creating a buzz around the gym, which may ultimately encourage more members to get involved.” Meanwhile, with space and


performance top of mind, Concept2 has just launched the sixth generation of its rowing machine – the Dynamic Indoor Rower – which is 45cm shorter than the previous model and can be moved easily. And by effi ciently packaging the


motor and drive system, the Life Fitness Elevation Series treadmills provide a


february 2011 © cybertrek 2011


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