06 from the editor – dedicated to those who love selling travel –
WITH THIS ISSUE... Selling Canada
WINTER 2014/15 | TRAINING FOR THE TRAVEL TRADE STUFF
Canada’s Winter Experiences ALL THE WHITE
WHITEHORSE Yukon's modern capital steeped in culture and history
WHALES AND TALES Where to have a whale of a time
MY CANADIAN JOURNEY All aboard the Rocky Mountaineer to Jasper
PLUS... NORTHERN LIGHTS, FAM TRIPS, ATLANTIC CANADA, QUÉBEC,
OTTAWA...AND MORE
Get set for wonderful winter and plan ahead for amazing holidays across Canada's adventure playgrounds
Cover
Winter.indd 1 10/21/14 05:02 PM
How to sell Melbourne & Victoria Melbourne
& Victoria, Australia HOW TO SELL
Prepare to sell some great Aussie adventures with this guide to buzzing Melbourne & the vibrant region beyond.
Tourism
Victoria_Cover.indd 1 10/22/14 04:56 PM Reps & PR Guide
Your guide to the travel industry's leading
representation and public relations companies
welcome D
Steve Hartridge Editor
Y OUR GUIDE T O River Cruising CONTENTS
71 New for 2015 • 73 Passenger Trends 74 India Cruise Review • 75 New Ships 77 European Cruise Review
78 Far East & Asia • 82 At a glance 84 Top Tips for 2015
CAPITALISE ON CRUISING
Ever-more exotic itineraries, increased product inclusivity and more cruise and stay options are the key river cruise sector trends picked out by industry players and observers.
ANDY HARMER, DIRECTOR, CLIA UK & IRELAND “There’s a great opportunity
for agents to capitalise on the interest being shown in river cruising. More British passengers than ever before are taking a holiday on Europe’s waterways and this growth has been underpinned by a signifi cant investment in new vessels. The future is exciting in this sector of cruising with yet more itineraries and more ships being introduced in 2015 across rivers worldwide.”
TITAN/UNIWORLD FEATURES A 13- DAY JEWELS OF
SPAIN, PORTUGAL AND THE DOURO RIVER CRUISE FROM £3299 (ON BOOKINGS BEFORE DECEMBER 31). INCLUDING FLIGHTS, TWO NIGHTS LISBON, THREE NIGHTS MADRID & SEVEN NIGHTS CRUISE ON QUEEN ISABEL.
titantravel.co.uk/uniworld
sellingtravel.co.uk
on't you just love a plan? An agenda, a 'to do' list, a schedule. Well maybe love is the wrong word but at hectic times of the year, like the run up to World Travel Market, we at Selling
Travel do at least find serious attention to prioritising really helps. It's a theme that found an airing at ABTA's Travel Convention this year too when Gold Medal Travel's MD encouraged everyone in travel to be sure to have a proper strategy – a plan for the future – no matter how simple. And it clearly needs to include a digital plan. Google figures showed that 100 billion searches are now being made online every day. That's one hell of a lot of consumer activity you are missing out on if you haven't got your online presence successfully in action yet.
Travel’s natural advantage While just how your clients search, choose or book their holiday may change over time, one natural advantage the travel industry has is that the product is very much of the real, rather than the virtual, world. Fabulous beaches remain fabulous, iconic sights continue to demand tourist attention and unique cultural experiences remain compelling, and this issue is packed with just such inspirational products. From serene river cruises covered in our dedicated section (page 69) to idyllic Caribbean islands (page 64) and Asian adventures (page 27). Be sure your clients know actually experiencing it all will continue to beat the pixels on their screen any day.
Published by BMI Publishing Ltd 2014 Suffolk House, George St, Croydon, Surrey, CR9 1SR, UK
T 020 8649 7233 F 020 8649 7234 E
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sellingtravel.co.uk
Publishing Director/Managing Editor: Alan Orbell Publisher: Sally Parker Editor: Steve Hartridge Group Editor: Jo Austin Journalists: Andy Hoskins, Julie Baxter & Laura Gelder Associate Publisher: Steve Thompson Advertisement Manager: Lisa Merrigan Business Development Manager: Craig McQuinn Creative Director: Matt Bonner Art Director: Dan Franklin Senior Designer: Tina-Lee McDougall Junior Designer: Louisa Horton Production Manager: Clare Hunter Circulation Manager: Cheryl Staniforth Managing Director: Martin Steady Members of the Caribbean Tourism Organisation, Visit USA Association, LATA, PATA, MENATA, SATOA, the Foreign Airlines Association and the Institute of Travel & Tourism. Whilst every effort is made to ensure accuracy, BMI Publishing cannot be held responsible for any errors or omissions. © 2014. Front cover image:
Bigstock.com
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WELCOME TO LUX* LIJIANG
A luxury hotel in Lijiang, China, located in the northwest of the Yunnan province Mountain Light...
Opening a window onto one of China’s hidden treasures,
discovering a unique journey through one of China’s most spectacular routes – the Tea Horse Road...
Tucked into Lijiang’s Ancient Town, LUX* Lijiang stages exceptional local experiences to connect
discerning travellers with the essence of the Ancient Town and its magical surroundings.
luxlijiang.com/cn
A selection of Canadian themed goodies from the CTC. Complete our Wordsearch on page 5
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