Workplace Article
they will be taking steps in the right direction to enjoying the benefits of improved workforce efficiency. This will often lead to: • Employee retention/reduce turnover: Retailers who have happy, engaged employees will find that this often leads to increased loyalty – an important factor in reducing staff turnover and increasing retention.
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Conclusion If retail businesses are able to successfully
incorporate business returns and customer offerings as well as unlocking the benefits of the secret third driver, employee engagement, then they will be able to vastly improve business efficiency and customer service standards. If successful, retailers will experience improved service and maximised sales.
A fulfilled and, therefore, effective workforce can be a key differentiator between competing retailers.
• Customer focused culture: Engaged employees are likely to work harder and care more about the level of service they provide to customers. The attitude of staff inside a retail establishment will often be felt by the customer so a store with fulfilled employees can have a positive impact on customer experiences.
• Competitive advantage: In today’s increasingly competitive and overcrowded retail marketplace, competitive advantage is more vital than ever. A fulfilled and, therefore, effective workforce can be a key differentiator between competing retailers.
An engaged, fulfilled and happy workforce is a key ingredient in achieving the benefits laid out here. Ensuring that you have the right employees, with the right attitude, who are challenged by, and enjoying, their role is a key factor in driving exemplary customer service.
Contact Workplace Systems T: +44 (0)1908 242 042 W:
www.workplacesystems.com
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