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EPOS


EPOS Perfect


Electronic point of sale (EPOS) is traditionally something that helps retailers manage their checkout process and sales, but can it also enhance the consumer experience? We look at some new products available and how they can improve the shopping experience.


EPOS is an intricate subject with many


different devices available to many different types of retailers. When choosing their EPOS system retailers need to be sure that the system will work well for them and keep customers moving through the checkout quickly and without any problems. With the need to make brands more interactive and accessible to the consumer, many EPOS systems are now built to link with multichannel branding, consumer’s loyalty schemes and even their smart phones. Star Micronics has developed a new and


innovative product for this market. This unique and intelligent interactive communication platform; the AsuraCPRNT™ is an ‘all­in­one’ POS communication system. The AsuraCPRNT™ gives retailers a point of sale item that can also help manage a variety of functions including; ordering products out of stock, loyalty and coupon redemption, fast food ordering, point of interaction and ticket collection service to name but a few. The system is compact and versatile


which means it can be placed on shelves, display stands, mobile units or even as part


of a queue management system. With an integrated printer and touch


screen the AsuraCPRNT™ is the perfect solution for enhanced customer engagement. The AsuraCPRNT™ has been





accessed via merchant tablets and consumers’ smart phones. The beauty of this solution is that the range of applications is endless with low cost development enabled under Linux or other


Customers may be able to complete their business in store without having to see a member of staff.


optimised to support the connection of external USB connections from biometric scanners and also 3G/4G dongles. The system has also been specifically designed for low cost integration on Linex or Android platforms so retailers can maximise the use of multichannel branding. A powerful ARM A8 Cortex processor


manages the 7” touch screen and 80mm intelligent receipt, ticket and coupon printer. In addition an internal speaker and external audio in and out ports give retailers the opportunity to deliver messages to consumers as well. NFC options are also incorporated because of the need to connect with the mobile world. Web content and applications can be


Android platforms. This is not a traditional Kiosk but due to


its versatility it could help reduce queue lengths, as some customers may be able to complete their business in store without having to see a member of staff. Toshiba TEC have teamed up with


Motorola Solutions and are now offering a new bioptic scanner/scale as part of their customised POS solutions. Designed for use in supermarkets, hypermarkets and DIY stores the MP6000 multi­plane solution uses imaging­based bioptics to scan 1D and 2D bar codes in both traditional paper format and via mobile devices. Claiming full six­sided coverage with 100 per cent imaging technology, the brand new device


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