BROCHURE PREVIEWS
The ʻall you needʼ Hanes catalogue for 2013 T
he new Hanes catalogue captures the market in 2013 with a fresh and young design. Thrilling sports images introduce the new Cool-DRI stars. But there is a lot more behind the obvious pleasure of flipping through the pages. This brochure is in fact a well-engineered working tool that offers you product details to the utmost satisfaction. Hanes cotton varieties and moisture control fabrics become the centre of attention on six spreads followed by the high ethical standards Hanes adheres to.
Responsible production is the key to success. Complying with the Oeko-Tex Standard 100 and WRAP are a must. The self-explanatory HANES T-SHIRT-FINDER (by weight) – first introduced in 2012 – has been so helpful to customers that this popular search option had to be expanded to polo shirts and sweatshirts. Additionally, six best-selling products are being compared to each otherʼs features and show the customers what to look for in a product – and where to find it!
The product pages have never been filled with more passion for detail. Explicit specifications and larger pictures are offered for each Hanes article – all of them arranged neatly in product categories. A Hanes size chart for men and women guides the international market in the right direction and the Hanes colours also offer the much asked for Pantone codes. n For more information visit
http://hanes.smartwares-printables.eu
Ethically sourced must-haves! A
fter careful planning and with a strong emphasis on new product development, Everything
Environmentalʼs 2013 catalogue is ready to be launched into the marketplace and is our biggest and best yet.
The catalogue, which is available in a handy compact size, is full of innovative, robust and useful products and is an essential guide to ʻmust haveʼ ethically sourced and environmentally responsible items. Available with bespoke covers fully branded in distributors design the catalogue keeps in line with our stance towards using recycled materials to create some of the most sustainable and eco-friendly business and promotional gifts available. The main focus for the 2013 catalogue is our new, exciting and durable range of conference products including delegate and conference bags, high quality recycled conference folders and clip boards as well as e-leather folios and binders.
Our entire product range consists of items that can be used repeatedly and kept for the long-term offering ample space for necessary branding, logos and corporate identity to be added.
For the first time we have included an ʻEssential Rangeʼ guide listing the best selling and most popular products within our portfolio. This section can conveniently be found towards the back of the brochure allowing busy buyers and distributors who are rushed off their feet to quickly identify the core range of products to suit all
| 44 | December 2012
occasions, budgets and needs. This yearʼs catalogue will reinforce the Green & Good brand identity that covers all our products and enables distributors and end users to differentiate between our range of genuine green and ethical products from others now coming to market. We have extended our product range by approximately 10 per cent with a wave of new products into our sizeable portfolio. This is our most exciting catalogue yet in terms of the range of products available with added new features, exciting options and colours to make our 2013 catalogue the best yet. n For more information visit
www.everything-environmental.co.uk
Why weʼre the best tool for the job T
he 2013 brochure from Regatta Professional available in German, Dutch and English, retains its easy to use A4 format, so that we can use large scale atmospheric photography and all colourway product shots. Set over 111 pages, the brochure has been clearly laid out to strongly feature the new Hardwear range and X-Pro. For the rest of the range, certain styles cover double page spreads for added impact.
Key features of the brochure include a useful at-a-glance range planner, in depth fabric information, branding advice, sizing information and our ethical trading policy. n For more information visit
www.regattaprofessional.com
www.printwearandpromotion.co.uk
EVERYTHING ENVIRONMENTAL
REGATTA PROFESSIONAL
HANES
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