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in the park when I was 15, 47 years ago, driving the snake train and I can still see so much of it from that time. “I was 37 when my father decided he wanted me to take


over the running of the park. It was an amazing time. I had worked with and admired my father so much, and he was always my boss. Another key time when I look back was the introduction of the Reverchon Log Flume which started us off with the bigger rides. Now we’ve invested over £60m (US$95m) in rides and attractions.” And what about the fact that Drayton Manor is still family


owned and family run? “I’m very pleased that we are still a family business.


We’ve had many offers but have never wanted to take them up. One thing I would advise is to always try and send family members out to do something in the industry elsewhere to gain experience and get the right education within the industry before joining the family business. I think that’s very important to do. And yes, of course, I’d like to see a fourth generation of the family come into


the business at some point. The third generation is doing a great job.” And what of the future? “The future for Drayton Manor is definitely as a resort.


Once the hotel is up and running we will consider other areas of the land we have and look to do a holiday village, a covered waterpark and maybe another hotel.” Drayton Manor Theme Park has obviously come a long,


long way since George and Vera Bryan first arrived at the dilapidated site to begin its transformation into what we see today. With the family’s third generation now heavily involved in the running of the park, it’s clearly in good hands and with big plans to continue the venue’s growth and development, further exciting times lie ahead. Here’s to the next 60 years.


37


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