Interactive SIS - CONTENT DELIVERY
Now, stable delivery via streaming and IPTV can reach almost any corner of the global betting world, offering a versatile, fast and future- proofed technology which is opening up new areas of growth and the ability to give new markets more content, more pricing and the same, high quality product that those in more developed markets have become used to.
Plus, there’s even more that operators can do to fill the downtimes in their schedules. Virtual racing is benefitting from the same positive impact of better technology as the flesh and bone variety, with streaming and on demand capability providing a perfect crossover product.
Te challenge for a supplier such as SIS is to ensure that the content and data within your portfolio can be delivered anywhere, to the highest standards and with the lowest latency available.
In the past, infrastructure in developing countries hasn’t always been able to guarantee this, but that’s changing. Te world is more connected than ever, and expansion of our low latency streaming platform, SIS Stream, has been borne on the back of improving broadband and internet connections worldwide.
Now, stable delivery via streaming and IPTV can reach almost any corner of the global betting world, offering a versatile, fast and future-proofed technology which is opening up new areas of growth and the ability to give new markets more content, more pricing and the same, high quality product that those in more developed markets have become used to.
Operators are seizing the chance to grow their customer base, and suppliers must be ready to deliver what they need, wherever in the world it originates from and wherever it needs to be going.
We’re seeing a similar international demand for products such as Virtuals Connect or SIS Infinite Games, our on-demand virtual racing offering. It’s no surprise – operators need to be able to offer their customers opportunities and entertainment, whatever minute of the day they arrive in a betting shop or on a website.
As internet and broadband capabilities continue to develop, and the global age of the betting industry continues to boom, it will become ever more important for content providers to ensure they have the best sports offering possible in their locker – and the infrastructure to deliver it effectively.
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