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FEATURES


follow instructions, manage their time and have a positive attitude to work, a quarter of employers thought those who had served in the other ranks were unlikely to have people management skills. Yet as anyone connected to the Forces knows, even relatively junior personnel can have leadership responsibilities their civilian contemporaries would find hard to match.


Many of these issues will be familiar to the Service community. I hope that by bringing them to wider public attention, more can be done to address them. I am asking more companies to consider offering Forces discounts, to make sure they don’t unwittingly discriminate against personnel in things like credit checks, and to think about actively recruiting those leaving the Services. And I am asking people to be more willing to say what they feel, as, in closing, do I: thank you for your service.


For more details of the research and to read Lord Ashcroft’s full report. ‘The Armed Forces & Society: The military through the eyes of Service personnel, employers and the public,’ please go to: lordashcroftpolls.com


Lord Ashcroft, KCMG (pictured), is an


international businessman, author and philanthropist.


The main findings of the research include:


• The public rated the Forces higher than other popular UK institutions like the NHS and the BBC.


• 56% of personnel had experienced strangers offering thanks and support – but 21% had had strangers shouting abuse. 6% had experienced violence or attempted violence.


• Two thirds of the American public said they


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had personally thanked a member of the Forces or could see themselves doing so. This compared to just over a quarter in Britain.


• 62% of the public said there was too little recognition for the Armed Forces in British society.


• 73% of UK personnel serving oversees said they had experienced companies refusing to send goods to BFPO addresses.


• 27% of personnel said they had been refused a mortgage, loan or credit card in the last five years, and 19% had had trouble getting a mobile phone contract.


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www.raf-ff.org.uk


Envoy Summer 2012


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