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Data Security? I Thought I Was By Grant Dawson and Carol Pferrer


Security in your parking operation is now much more than a camera or gate. Keeping your


garages and lots secure has moved beyond the lock-and-key approach that once reduced theft and increased security to an ever-changing, very technical challenge of “data security.” Knowing what data security means


and taking a proactive approach can save your parking organization from mistakes that could ultimately be very costly or result in preventable litigation, among other nega- tive consequences.


What does data security in parking really mean?


Top 5 Answers 1. Thinking “outside


the gate” and “outside the garage.” In years past, a chief


concern in parking was restricting physical access into gated facilities and rev- enue control equipment con- taining cash. While physical secu- rity is always an important consideration in protecting your customers, parking operations have now been tasked with taking security precautions not only with who is “getting into” your parking facility, but also with who is “getting into” your data. 2. Embracing technology. Traditional parking access and revenue control


systems (PARCS) are very hardware-driven. As you look at new technologies available today, also be sure to evaluate how quickly and efficiently you can find data, analyze them and turn them into information to make quick oper- ational decisions. Ultimately, your goal is to streamline your operation, not add additional sub-systems, inte- grations or multiple sources of data. 3. Staying on top of compliance. Many robberies today, throughout


financial institutions and many other types of businesses includ- ing parking, are no longer a physical “hold up” by a robber with a gun. Messy data security practices can lead to unwanted access to customer data. The payment card industry data security standards (PCI


DSS) (at www.pcisecuritystandards.org) have been established to protect your customers’ sensitive payment card information from security breaches and data theft. Though compliance is an ongo- ing effort (not a one-time event), it may not be the headache you anticipate, and compliance provides multiple data security bene- fits to the parking operation.


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4. Using all your options. Take a close look at how your operation currently utilizes


technology – and whether you are taking all the precautionary steps to ensure data security. Furthermore, do your research. Avoid investing in technologies that offer a lot of “bells and whis- tles” without providing real value. Servers and PCs, for example, are areas that more and more


parking operations are outsourcing to alleviate the headaches of credit card data security. Achieving PCI DSS compliance is extremely time-consuming and costly. By allowing an organization that has reached PCI-DSS Level


1 compliance to host your parking applications, you reduce your workload and the resources needed to achieve total protection of customer data.


Parking Today www.parkingtoday.com


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