news and jobs updated daily on
www.healthclubmanagement.co.uk edited by kate cracknell email:
katecracknell@leisuremedia.com forward thinking fitness equipment
VISIT OUR BRAND NEWWEBSITE!
www.physicalcompany.co.uk
As well as extensive indoor facilities, FitWellAthletics also off ers outdoor fi tness training new independent club for russia
FitWellAthletics, an independent club in Rostov-on-Don in Russia, opened its doors on 15 September. Facilities at the 6,000sq m club include
a swimming pool, children’s pool, gym and table tennis. Located in an attractive area of the city, near a large park, outdoor group training sessions are available in addition to indoor group exercise classes and personal training. T e club also off ers a café and childcare centre. Suppliers include Life Fitness
(including Hammer Strength), Everlast, SPRI, TOGU, Body Bars and Foreman. Complementing the fi tness facilities
is a 1,000sq m spa area encompassing Finnish sauna, spa pool, solarium,
massages, baths and beauty treatments. T e spa is scheduled to have its grand opening in early 2012. T e club is said to be the fi rst in the
south of Russia off ering a combination of fi tness, wellness and beauty services. In addition, all members receive a fi tness test and medical consultation on joining. Various membership categories are
available – individual, group, child, corporate, off -peak daytime – with most being annual deals. T e club’s investor, Doninvest bank, set up credit schemes to facilitate pre-payment, but memberships can be suspended for periods of 10–90 days. T ere are plans to build a second club in the near future.
intensiti set to launch in jordan
Intensiti, a new brand of premium MMA gyms and facilities, is set to open its fi rst site in Amman, Jordan, this month. T e Intensiti concept blends the
traditional commercial fi tness gym model with an extensive MMA off ering. Facilities are split into three distinct areas: combat sports; strength, conditioning and cardio; and diet and nutrition. Training options at this fi rst club – a
1,400sq m site – include an MMA cage, kids’ sessions, group cycling, a boxing ring and a kettlebell area. Cybex will equip the gym, and there will be live DJ sessions.
november/december 2011 © cybertrek 2011 Owned by Midrar Capital Holdings, and
with the launch supported by Proleisure, Intensiti may now roll out via owned sites or franchise deals, with three sub-brands: Intensiti 90, Intensiti 180 and Intensiti 360. Intensiti 90 is a community product
focused on combat sports, with a smaller footprint, operating costs and profi t margins. Intensiti 180 gyms – including this fi rst site – will off er a blend of lifestyle fi tness alongside professional MMA coaching. T e 360 product will off er all aspects of the 180 product but in a more intimate, one-to-one spa-style environment.
Call us for an in-club demo
T: 01494 769 222 W:
www.physicalcompany.co.uk E:
sales@physicalcompany.co.uk
T: 01494 458 970 w:
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