welcome to
HEALTH CLUB MANAGEMENT
Getting one million people active p32 contents
03 editor’s letter We may need to accept a sliding scale in the delivery of ‘exercise is medicine’, suggests Kate Cracknell
06 letters PT park fees must be reconsidered, says Jean-Ann Marnoch of REPs
08 news round-up Health Club Award winners are announced, Klick Fitness launches fi rst sites, and Olympians back new ‘social fi tness’ campaign
16 international news SpecForce launches in New Zealand, and Fitness First outlines Middle Eastern expansion plans
18 people news Steve Philpott joins IMSPA board
20 ihrsa update A look forward to the European Congress, which takes place in Milan this month
Profi table small group training p43
Fitness First’s property strategy p38
24 fi a update FIA CEO David Stalker reports on the new Joint Investment Programme
26 competitive edge The Bonfi re Burn 10k and a relay race across the English Channel
29 diary dates Get ready for the IHRSA European Congress, SIBEC Europe, and APPI’s annual pilates conference
30 everyone’s talking about... activity guidelines What impact will the new physical activity guidelines have on the fi tness industry? We ask the experts
Profi table pools p20 4
32 interview neil king The commercial director of SLM, and its Everyone Active brand, talks to Kate Cracknell about rebranding and an ambitious goal to reach one million active members
Read Health Club Management online at
healthclubmanagement.co.uk/digital
38 getting focused Global health club operator Fitness First provides a strategic overview of its global portfolio, including expansion in Asia and Australia, rationalisation in Europe and the launch of a budget brand in the UK
43 small but mighty Small group training is now fi rmly on the radar of many fi tness operators – but how can this be turned into a robust, profi table venture? Ruth Bushi reports
46 q&a nick coutts The CEO of new budget club venture Fitness Hut talks to Julie Cramer about exceeding expectations
50 a weighty matter With the diabetes epidemic continuing to fi ll the headlines, what can the fi tness industry do to help? Kate Cracknell investigates
october 2011 © cybertrek 2011
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