INTERNATIONAL in brief...
fi tlane signs sixth site French operator FITLane has signed its latest site. Now under construction, the new club in Juan les Pins, Antibes, will join the fi ve existing full-service clubs in the portfolio, all located in the south of France: in Cannes, Cannes la bocca, Mandelieu, Nice and Sophia- Antipolis.
catalunya signs up to ereps EHFA has signed a memorandum of co-operation with the Catalunya government to join EREPS. T e agreement, signed on 22 September, is designed to protect and promote professional standards in the region. Catalunya already operates a
licensing system for sport coaches and fi tness professionals. Prof Alfonso Jiménez, chair of the EHFA Standards Council, says: “T ere are already 6,000 licensed trainers in this region of Spain who can now also start to become EREPS members.”
utep opens upgraded centre T e University of Texas at El Paso (UTEP) opened its student recreation centre in August following a US$32m upgrade. Improvements include a new gym,
a sports court and a climbing wall. T e new facility was built onto
the university’s existing swimming and fi tness complex, which itself is currently undergoing renovations and is scheduled to re-open in early 2012. Access to the facility is covered by
student activity fees; staff and family members can join for an annual fee.
youth sports body for the us A new National Youth Sports Health & Safety Institute launched in the US last month. T e new organisation will be
the recognised national leader and advocate for developing, advancing and disseminating comprehensive research, education, recommendations, guidelines and policy to enhance the experience, development, health and safety of children and adolescents involved in sporting activities.
16
Strata Partners, one of the leading fi tness operators in Russia, opened its latest OrangeFitness health club on 27 August. T e new facility is located in
Naberezhnye Chelny in the Republic of Tatarstan, Russia – a new region for Strata Partners.
NEWS
orangefi tness heads to tatarstan T e club measures more than 3,000sq m
and off ers a state of the art gym equipped by gym80, Hoist and Precor. T ere are also numerous group exercise studios and extensive children’s programming. Other facilities include a martial arts area, swimming pool, tennis courts, full-size football pitch, basketball and volleyball courts, and sauna/steam room and massage. “We are very proud to re-start the active
development of the Strata Partners estate in this new region. Tatarstan and Naberezhnye Chelny, as an industrial and oil region, have a lot of potential for fi tness club operators. We hope to open more clubs in Tatarstan in 2012 under the CityFitness brand,” says Anastasia Yusina, Strata Partners’ president. Strata Partners now has 33 clubs: 14
fresh fi tness expands in denmark Strata Partners has opened its 14th
OrangeFitness premium health club
Danish low-cost health club group Fresh Fitness, led by Rasmus Ingerslev, took over three clubs from sister company SATS on 1 August. T e takeover brings Fresh Fitness to
a total of six clubs in Denmark – all in the Copenhagen area. Fresh Fitness opened its fi rst site in
Denmark in October 2010 (see HCM March 11, p32), and is already among the fi ve biggest health club groups in the country, with an ambition to grow to a 20 per cent market share within fi ve years. Fresh Fitness in Denmark is a
partnership between Ingerslev and SATS, which operates its own Fresh Fitness clubs in Norway (see p64).
Fresh Fitness now operates six clubs in Denmark, as well as clubs in Norway
british military fi tness launches sunfi t
A week-long ‘fi tness holiday’ based at Las Playitas, Fuerteventura – Sunfi t Outdoor Fitness Holidays – has been unveiled by British Military Fitness (BMF). Sunfi t has been designed for
individuals or groups and off ers a range of fi tness classes and seminars led by a combination of BMF instructors and others selected by the training company. Guests can choose from activities
such as cycling, mountain hiking, aerobics and boxing, as well as nutritional education.
Read Health Club Management online at
healthclubmanagement.co.uk/digital BMF events manager Sarah King
explains: “Each session will be designed specifi cally for beginner level right through to the more advanced level. T ere will defi nitely be something for everyone. “Also, don’t worry if you are thinking
of signing up as an individual: 70 per cent of all those who take part in our events have signed up alone, so it’s a great way to meet new people.” T e fi rst Sunfi t holiday took place last month, with the next in December.
october 2011 © cybertrek 2011
premium OrangeFitness sites and 19 mass market CityFitness facilities.
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