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ANALYSIS / QNCC


The Qatar National Convention Centre (QNCC) is poised to open its doors promising cutting-edge facilities and green technology. Meetme checks it out


CENTRE ATTENTION


OF


Qatar is preparing to become the centre of excellence for many niches. A US$130 billion investment has transformed the capital Doha into one of the Middle East’s prime locations for business, meetings, culture and sport. The destination is also well connected now


that flag carrier Qatar Airways has surpassed the 100-destination mark. So it’s only natural that Qatar’s appeal to the meetings industry is growing rapidly as more infrastructure projects catering to this industry come to fruition. Perhaps the most significant signal of Qatar’s


commitment to attracting meetings, exhibitions and conventions is the new US$1.2 billion Qatar National Convention Centre (QNCC), which will open its doors in October. The brochure promises an unparalleled


convention and exhibition centre, boasting iconic design, grand space, and cutting-edge facilities in a world-first green-technology venue. In a nutshell, the centre will provide 40,000


square metres of exhibition space divisible into nine halls; an adjoining 2,300-seat lyric-style theatre; three-tiered auditoriums, a conference hall for 4,000 and an additional 57 meeting rooms. Design-wise the centre’s facade, conceived by


Japanese architect Arata Isozaki, resembles two intertwined trees reaching up to support the exterior canopy and its entrance portrays the sidra – a tree that is a beloved icon in Qatari culture as it signifies a beacon of learning and shaded respite from the desert heat.


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