MY PITCH / MELANIE HAACK
MY PITCH ROCCO FORTE HOTEL ABU DHABI
Meetme asked Melanie Haack, assistant director of events management at the new Rocco Forte Abu Dhabi, to ‘pitch’ the property to prospective clients from the meetings industry
Q: What type of meetings/events/conferences can you help me to organise? A: The hotel has a versatile range of spacious, well-lit rooms that can be connected or divided according to the size of the event. We will be able to play host to any event type or special occasion, from weddings to private dinners and galas, conferences, annual meetings and product launches and from two to 1,000 guests.
Q: I’m looking for an event with ‘wow’ factor. What can you offer that other venues in Abu Dhabi don’t? A: The wow effect is not that easy to measure as it very much depends on the event’s character and personality to be achieved. Besides satisfying our clients’ and guests’ needs by offering a personalised, friendly and professional service, the property itself has several opportunities to add a special factor to each individual event. For example, SkyBar, which is located in our 10-storey high atrium, suspended on the sixth floor, has a magnificent 180-degree view overlooking Sheikh Zayed Grand Mosque and Zayed Sport City. It’s ideal for a unique executive breakfast, smaller drinks receptions or exclusive product launches. We can also offer a dinner at the poolside on the large rooftop terrace
with green landscaped areas and fireplace pits. This dinner can then be followed by drinks in the South American Bar and Club listening to the rhythm of Latin American music played by the resident DJ. However, Rocco Forte Hotel Abu Dhabi has much more to be discovered.
Q: What technology and creative input can Rocco Forte Hotel Abu Dhabi offer? A: All of our meeting rooms are furnished with the latest audio visual technology. We also have one of our boardrooms set up with video conferencing facilities as well as in the ballroom, which enables our guests and delegates to connect with other people around the globe. Our events team has vast UAE experience plus great relationships with third- party suppliers and ground handlers have been established.
56 / Unique Selling Points:
Exclusive conference and events floor
All function space fully fitted with state-of- the-art furnishing and audiovisual equipment
Business centre and events concierge avail- able on the events floor
VIP Majlis with a private entrance
Ballroom has a completely private pre-function area with natural daylight
Bridal room with access to the ballroom
Video conferencing
Location – easy access to ADNEC, Abu Dhabi Golf Club, Saadiyat Island, Yas Island, Corniche, Sheikh Zayed Grand Mosque
Larger groups can be accommodated (up to 120 rooms)
Ballroom and junior ballroom are dividable
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