The Next Level
editors@ccgmag.com
INNOVATORS TAKING IT TO NEXT LEVEL
FROM VIDEO GAMES TO COMPUTER SCIENCES
MSN Latino to Highlight Levelup.com
This March, Levelup.com launched the first video gaming channel for the U.S. Hispanic Market. In what is their most sig- nificant partnership to date in the United States, Levelup.com is powering the ‘Videojuegos’ link on the MSN Latino page. Directing all traffic to a co-branded Levelup. com / MSN Videojuegos channel, the medium expands on the already successful partnership with MSN Mexico. Levelup.com is the premier property of Busca Corp.
In his remarks at the announcement, Greg Hayes, regional executive prod- uct, MSN Americas, said, “We are very pleased to partner with Busca Corp. and their excellent team that shares our vision. This co-operation combines the distribution leadership of the MSN Latino network with the unique and captivating games con- tent offered by Busca Corp.” “We could not be happier,” ex- pressed Busca Corp. CEO and Chair- man, Ramon Toledo. “Forging this relationship with MSN Latino propels us into the U.S. Hispanic market; providing to Spanish-speaking video gamers a service that did not exist until now,” he said. “To date there
have not been any significant destinations for U.S. Hispanic gamers in Spanish. This relationship not only provides a great destination for users, but an outstanding opportunity for video game companies to promote their products in a laser-targeted venue.”
Busca Corp. Chief Technology Officer Rodrigo Volante added, “We are now the official video game channel for MSN Latino. MSN Latino provides us access to an entire new audience, while we provide them the leading edge in video gaming con- tent and community. The synergies are ideal and the technol- ogy is seamless.” Busca Corp. is the leading Spanish-speaking entertainment media and service provider. Headquartered in La Jolla, California, the digital entertainment network serves online Spanish-speaking social media for Mexico, Latin America and the U.S. Hispanic markets. Their offices reside in La Jolla, California, Tijuana, Baja California, Mexico City, and Santiago, Chile. Busca Corp’s primary property, http://www. levelup.com/, is the leader in online social media and news for the exploding Spanish-speaking video-gamer market. Video game and entertainment users can experience in-depth access to an array of resources that promote social interaction and
www.hispanicengineer.com
UTEP Professor Recognized for Pioneering Contribu- tions in Computer Science
Eunice Santos, Ph.D., professor and chair of the Department of Computer Science at The University of Texas at El Paso, has been selected to receive the Institute of Electrical and Electronics Engineers (IEEE) Computer Society’s 2010 Tech- nical Achievement Award “for pioneering contributions to Computational Social Network Systems.” The award is given for outstanding and innovative contributions to the fields of computer and information science and engineering or computer technology. Santos is a leading researcher in the areas of large-scale distributed processing, computational modeling, complex adaptive systems, and human modeling with applications to the biological, physical and social sciences She is among five recipients who will receive the award at the IEEE Computer Society Awards Dinner on June 9 in Denver. The award includes a certificate and a $2,000 honorarium. The IEEE has more than 375,000 members worldwide. Santos was appointed director of UTEP’s National Center for Border Security and Immigration and the Center for Defense Systems Research in December 2009.
HISPANIC ENGINEER & Information Technology | 2010 51
information distribution with such applications as blogs, prod- uct reviews, previews, news, event coverage, and video.
Page 1 |
Page 2 |
Page 3 |
Page 4 |
Page 5 |
Page 6 |
Page 7 |
Page 8 |
Page 9 |
Page 10 |
Page 11 |
Page 12 |
Page 13 |
Page 14 |
Page 15 |
Page 16 |
Page 17 |
Page 18 |
Page 19 |
Page 20 |
Page 21 |
Page 22 |
Page 23 |
Page 24 |
Page 25 |
Page 26 |
Page 27 |
Page 28 |
Page 29 |
Page 30 |
Page 31 |
Page 32 |
Page 33 |
Page 34 |
Page 35 |
Page 36 |
Page 37 |
Page 38 |
Page 39 |
Page 40 |
Page 41 |
Page 42 |
Page 43 |
Page 44 |
Page 45 |
Page 46 |
Page 47 |
Page 48 |
Page 49 |
Page 50 |
Page 51 |
Page 52 |
Page 53 |
Page 54 |
Page 55 |
Page 56