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FSB takes place in Cologne, Germany p29 Fancy white-water rafting for charity? p28
contents
0 8 l e t t e r s
Advice for clubs on how to respond
to the ongoing problem of swine fl u
12 news round-up
Catterick Leisure Centre opens, and
£38m Essex sports facility goes ahead
18 international news
SA Fitness opens its fi rst facility in
Durban, and Holmes Place takes on
Elixia’s two Vienna clubs
20 fi a update
Working with GRAVITY p104
The government has outlined its
vision for physical activity. Steven 28 competitive edge 40 improving the fi tness of
Ward reports Cycle from Land’s End to John your membership
O’Groats, or take part in a 10-day The Myers-Briggs Type Indicator can
24 reps update Borneo adventure, all for charity be used to help motivate and retain
A look at the new logo and stamps members by using personality, rather
for use by REPs members 29 diary dates than the activity, as the starting point
Get ready for LIW, SIBEC UK &
26 people news Europe, the BISL Conference and 42 q&a ricky hatton
KP Doyle is the new Nuffi eld CFO, the IHRSA European Congress The former boxing world champion
and the founder of the Cooper talks about his new club, which
Aerobics Center in the US talks 30 everyone’s talking about... targets the local community with a
about preventative medicine member rewards high-end yet affordable offering
How can we incentivise members to
attend the gym on a regular basis? 45 get the measure of it
In the second part of his retention
32 interview martin long series, Melvyn Hillsdon looks at how
The CEO of LA Fitness talks about clubs can measure the effectiveness
refreshing the brand and placing of their retention interventions
people at the heart of the business
48 changing times
36 leading the way A look at the new Carbon Reduction
We review the offering at thePoint4, Commitment and its implications for
the new £14m fi tness and sports operators, plus ‘green’ suggestions
development at the Royal National for health clubs looking to minimise
Star sign workouts p115
College for the Blind the impact of the legislation
6 Read Health Club Management online september 2009 © cybertrek 2009
healthclubmanagement.co.uk/digital
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