New Franchise Introducing...
...new marketing services franchise, LuluLocal L
uluLocal helps local businesses to promote themselves and increase sales. The LuluLocal proposition is centred on the LuluLocal website,
showcasing vouchers and special offers from local shops and businesses. This website is built for each franchise territory and is complemented by the franchise area’s own Facebook and Twitter pages and other marketing services. Business clients are encouraged to see LuluLocal’s range of marketing services as a dynamic dialogue with their existing and potential customers, with frequent offers and promotions gaining maximum exposure. LuluLocal is in a growth market where businesses want to improve and increase their marketing and consumers are seeking better value. LuluLocal offers franchisees a unique package of web technology, branding, marketing techniques, training and support to deliver excellent marketing services to their local community. LuluLocal head office takes care of the technical aspects, including running and maintaining the websites, technology development and graphic design, which frees the franchisee to concentrate on dealing with clients and prospects within the local community. They operate the franchise from an iPad provided by LuluLocal, which has easy-to-use software for taking customer orders as well as lead tracking and managing social media. It’s very simple and fun to use. A LuluLocal franchise area is based on the franchisee’s local town or county borough and it’s important that they are knowledgeable about – and part of – the community. They are looking for franchisees who like talking with people be it on the phone, in meetings or online. They should have good communication skills but don’t need a background in sales or marketing – the expertise will be provided through the LuluLocal system, training and support. A LuluLocal franchise would therefore suit many people, from those with management or retail experience to mothers returning to work or wanting to work on a part-time basis. In return, a LuluLocal franchise can offer a chance to build a significant business doing something worthwhile
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Businessfranchise.com | April 2014
James Lipscombe
and rewarding whilst allowing flexibility to fit in with their lifestyle. LuluLocal also offers additional marketing services including printed voucher booklets, LuluInternet websites for local businesses, and LuluBookings online appointment booking for service businesses such as hairdressers. This provides franchisees with a wide portfolio of services to offer local shops and businesses. These are all on a monthly subscription basis, creating recurring revenues so that monthly sales build up significantly over time. With LuluLocal, franchisees don’t have to replace last month’s sales just to make the same money again this month – all new clients add to the top and bottom lines! LuluLocal is building a national brand and the focus is on creating a large base
of business clients. To give an idea of the potential market, there are 290,000 retailers in the UK and 4,200,000 non- retail businesses such as tradesmen, solicitors, therapists, gyms, etc. Just a very small percentage of these will provide significant sales to LuluLocal franchisees. The start-up cost is discounted to £4,995 for franchisees signing up in 2014. This is a special launch offer of 50 per cent off the standard price and, of course, LuluLocal is all about special offers! n
INFO BOX
To find out more call 0208 123 5470, email
info@lululocal.co.uk or visit
www.lululocal.co.uk
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