www.commsvision.com
Gleaneagles 6-8th November COMMS VISION CONVENTION 2013 innovation in the channel
with some integration into an office productivity suite.
True enterprise collaboration solutions however extend UC into the heart of an organisation’s operations and business processes, changing the way employees, workgroups and teams co-operate both internally and with suppliers and clients. These new world enterprise collaboration solutions incorporate not just unified communications functionality and office productivity applications but also a whole range of social media platforms and content management resources. Comms channel companies are ideally positioned to take a large slice of this market as they are already supplying the solutions at the heart of the any Enterprise Collaboration solution – Enterprise UC, CRM and call centre solutions.
comms channel in delivering business applications that can completely transform their customers’ processes and procedures. In our second Open session we will explore the enterprise collaboration world where most comms companies believe they are already offering complete solutions but in most cases it is just a unified communications solution
Silver Sponsors
Our third Open session will address Big Data which is certainly the hottest IT topic around at present but one that the comms channel may not realise represents a real business opportunity for them. In this session we will try to dispel the hype and myths surrounding Big Data and focus on how the comms channel can embrace it as a way of helping their customers create competitive advantage in their marketplaces.
As part of the delivery of enterprise telephony and Unified Comms, mobile, call centre and CRM solutions the comms channel help
their customers amass huge amounts of data. At present the software solutions the channel offer to analyse that data are relatively simple mostly to do with reporting on call lengths and costs. In this session we will try and show the channel how they can embrace big data analytic applications to deliver so much more for their customers not only to improve their sales and service activities but also increase their understanding of their own customers and improve their levels of business.
Comms Vision 2013 will fully explore the opportunities within this Software Defined Communications and Collaboration world and identify how comms channel companies can focus on developing solutions and build the skills and partnerships they will need to be successful.
Analysts tip software-based comms
CRM and Collaboration applications outpaced other software market segments in 2012 according to IDC. Software applications were the fastest growing segment of the global software market, driven largely by the CRM and collaboration solutions, noted the analyst firm. Successful collaboration platform deployments, particularly enterprise social network installations, demand deep integration with corporate resources such as communications software, line of business applications, content repositories, data management systems and security governance tools according to Current Analysis. Of those integrations, line of business is paramount, particularly applications like human capital management, customer relationship management, and sales enablement. Furthermore, mobile business collaboration, productivity
and process applications went mobile in a big way in 2012 observed Strategy Analytics. Revenue associated with mobile workers using enterprise business apps on mobile devices is expected to nearly double over the next five years as a result of hundreds of millions of mobile workers using a growing number of mobile business applications.
IT TAKES VISION TO BE A LEADER
COMMS Vision is the leadership forum for CEO, MD and CTO delegates representing the premier league of the UK partner community. Places are limited: To register your interest visit
www.commsvision.com now
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www.comms-dealer.com
COMMS DEALER JULY 2013 57
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