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October2013 www.tvbeurope.com


TVBEurope 3


Connectivity to Brazil: The price is not right


By Ann-Marie Corvin


AT IBC a Swedish television executive called for telcos to offer a more structured procurement process and be clear about the connectivity services on offer ahead of next year’s FIFA World Cup in Brazil. SVT’s production developer


for sports and news Adde Granberg revealed during a session on remote production that he had received wildly different quotes from telcos that appeared to be offering very similar services. “The key to remote production is connectivity but from the


quotes that I’ve received the difference between the cheapest and the most expensive service is about €2 million.” According to Richard


Craig McFeely, business development director at global network provider Tata Communications, such vast price differences may boil down to whoever the first and last mile carriers are. “There is also a dynamic about who is doing the selling and who are they renting it from. HBS has had a number of meetings with telcos over various solutions. They may be overpricing it in Brazil because of the risk attached —


so it may just be better to price it up.” Craig McFeely added that Tata


would be able to give firms a clear indication of what the long haul element would be, and would be offering a one stop shop service for broadcasters who required this. Asked what the risk was attached to opting for a lower end connectivity service, McFeely added that depended on the level of service and reliability the broadcaster wanted. “It depends on what you want


Adde Granberg: “The key to remote production is connectivity”


HEVC is the DNA of 4K By Chris Forrester


SKY DEUTSCHLAND, along with a panel of experts, showed its 4K test material to a packed room of delegates at IBC, with Stephan Heimbecher, the broadcaster’s head of innovations and standards, suggesting that 50/60fps was a minimum for sports coverage in 4K. Tom Cosgrove, president/


CEO of 3net Studios, showcased Space, a CGI production now being wrapped in 3D, 4K and eventually for IMAX release. “We have 20 hours of 4K production underway. We might argue that we are at the beginning of the production chain, but we are also at the end and what each of us has to remember is to ask whether


IBC HEVC panel: “We must work beyond just the addition of pixels”


the viewer is having a good experience in the home.” Harmonic’s Ian Trow (senior


director, emerging technology) said that while there had always been a drive to improve resolution and that cinema resolution at 24fps had more


than satisfied cinematographers and audiences, attempts to push that to 48fps left some audiences unhappy. “The real litmus test for us all is whether 4K migrates from the very high-end ‘man cave’, where the biggest and best might


to do creatively and how much connectivity you have. You need to understand exactly what you are buying.”


dominate, and into the mass- market living room. That move depends on more than pixels — frame rate, bit-depth, colour imagery and such so that we can genuinely manage rapid motion.” Thomas Wrede, VP reception systems at SES, also argued passionately for urgent progress to be made on a branding campaign for retailing 4K displays in order not to confuse or disappoint the buying public. “We at SES love innovation, and we’re already showing 4K on satellite. We must all support HEVC which I believe is the absolute DNA of 4K, because this allows high quality transmission within 20Mbps of transponder space. “We all recognise that satellite is the natural first step for 4K. But as an industry we must ensure that UHD is a true improvement in the TV experience. We must work beyond just the addition of pixels.”


News & Contents Contents


1-15 News & Analysis News direct from the (out)source Neal Romanek talks to TIMA CEO Alla Salehian about the company’s outsourcing model 13


In IP we trust


Dan Cox of Counterpoint Systems discusses IP trends, from a meeting of industry professionals at IBC


16-19 Round Table Eutelsat, in association with TVBEurope, organised a panel of experts at IBC to address the challenges of end-to-end 4K television transmission


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20-40The Best of IBC2013 Amsterdam’s RAI was packed with over 1400 exhibitors, showcasing the latest products, systems and trends. The combined teams of The IBC Dailyand TVBEurope pick out the most exciting innovations at the show


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41-49 The Workflow Key to success


Philip Stevens visits Poland’s 24-hour news channel TVN24 to discover the secrets behind its technology model


Icelandic excitement


The island’s largest media group, 365 Media, is upgrading to HD. Philip Stevens reports on the systems which will help implement the move


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50-57 News & Analysis Sounding great at IBC 4K and IP were not the only hot topics at IBC. Neal Romanek shines a spotlight on the host of audio innovations at the event


50 58 News Review


A concise round-up of the month’s most exciting stories from the broadcast technology industry 58


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