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Global pet food market on the grow According to Transparency Market Research’s “Pet Food Market-Global Industry Size, Market Share, Trends, Analysis and Forecast, 2011–2017,” the global pet food market was worth $58.6 billion in 2011 and is expected to reach $74.8 billion in 2017. North America is expected to remain the largest regional segment for generating revenue. It accounts for


about 40% of total revenue. The North American market for pet foods was valued at $21.7 billion in 2011 and is expected to grow through 2012 to reach a value of $22.4 billion. Asia and the Pacific will be the fastest growing segment because of the increasing importance of pets in


homes. The European market, the second largest consumer of pet foods, is expected to grow at a compound annual growth rate of 4.4% from 2011 to 2017. The worldwide market for pet foods is segmented as dry food, wet/canned food, nutritious food, snacks/


treats and others. Dry food is the largest segment, with about 39% of the market share. Snacks/treats are the second largest segment, accounting for about 21% of the market share. Wet/canned food and nutritious food are the smaller pet food segments, accounting for 7% and 3% of the market share, respectively.


Genetic cause of skeletal disorder revealed A genetics research group has discovered the cause of a life-threatening skeletal disor- der affecting Brazilian terriers. The study, led by Professor Hannes Lohi at the University of Helsinki and Folkhälsan Research Center in collaboration with Adjunct Professor Kirsi Sainio’s research group, was published in the journal PLoS ONE. They found that a mutation in the GUSB gene causes the disease. It shows up as


severe congenital skeletal abnormalities in the limbs, loose joints, facial deformities, cloudy corneas, overgrowth of the internal organs and dwarfism. Malfunction of that gene has previously been linked to a severe skeletal disorder in humans called type VII mucopolysaccharidosis. The gene discovery is considered another example of a shared disease heritage


between dogs and humans. Based on this study, a gene test has been developed for the breed to eliminate the disease. The Brazilian terrier is a rare breed, found mainly in Brazil and Finland. Affected pup- pies are never even able to get on their feet.


“Comfort dogs” assisting witnesses in court Some California defense lawyers are not happy about the use in court of a standard poodle. Reggie is a member of the Sacramento County district attorney’s victim witness unit. According to an article in the Sacramento


Bee, defense attorneys say that pets in court could influence the jury. Yet, there is a growing trend to allow “comfort dogs” to accompany children and other vulnerable witnesses during testimony, Marcia Christian, Reggie’s handler, told the newspaper. One victim’s advocate told the newspaper


that children cannot always verbalize their anxieties and fears. The dog makes them com- fortable and secure in an environment that can be traumatic.


Trends magazine, November 2012


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