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Costa de Lisboa Meet Portugal’s Rising Star for Conferences By: Fergal Hogan


01. Lisbon Skyline as seen from Almada (Portugal). R Portugal. 16


omantic, cosmopolitan and packed with entertainment, Lisbon and its surrounding coastal region are great destinations for a well- rounded conference trip. Diversity is the re- gion’s hallmark. It has extensive beaches ideal for sunbathing or water sports, UNESCO World Heritage sites, picturesque rural landscapes and, of course, an excellent infrastructure for confer- ences. Lisbon is the only European capital lo- cated both on the river and on the coast, and the nearby cosmopolitan resorts of Estoril and Cas- cais offer a blend of business and pleasure with 19th-century charm.


Lisbon is the capital and financial centre of According to the International


Congress and Convention Association, Lisbon was the 12th most popular city in the world for meetings in 2011. It has become a competitive business tourism destination as a result of its top venue centres, well-developed infrastructure and the value for money perception of the destina- tion. Lisbon’s Congress Centre is located halfway between the city centre and the historic Belem district, making it convenient for those who want to do some sightseeing, while the Lis- bon International Fair is a large and modern ex- hibition centre in the Parque das Nações district. Alternatively, many of the city’s major ho-


tels offer purpose-built facilities for meetings and other events. Lisbon’s many 5-star hotels represent real value when compared to similar


accommodation in other European nations. A week at a 5-star hotel in Lisbon can be about the same price as just one or two nights at a luxury hotel in other European capitals. Moreover, for- mer palaces, mansions, convents, monasteries, castles, grain warehouses and wine and port cel- lars are all often used for meetings and provide an eclectic alternative to traditional venues. Two major infrastructure projects are set to positively affect the travel market in coming years in Lisbon and surrounding areas. The new Lisbon airport will be finished by 2017 with a capacity for over 30 million passengers, and the establishment of high-speed train by 2015 will link Lisbon to key destinations in Europe as well as other cities in Portugal.


 New European Economy


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