52 SECTOR GUIDE PRE-SCHOOL MARBEL 01208 873123


rubber base to stop them rolling and keep them standing for children to play about with. Brio’s more traditional Pull Along


Hape Eggspressions (£19.99) are eggheads which help children explain to parents how they feel. An idea book gives good story line prompts for classes and kids to make up their own dramas. The eggs can be stood on a


IMC


IMC has added Mickey’s Quad 4x4 and Minnie’s Scooter to its range of pre- school radio controlled lines. Both products include a removable,


articulated figure and remote control (forward, back, right and left controls). There is also a LED display. The characters are also styled exactly as they are seen on TV.


JOHN ADAMS


The Tiny Tears brand continues to be a success for John Adams, with a refreshed version of the Classic doll being introduced for 2012. The original crying, feeding and wetting doll comes with a new look and clothes, as well as essential accessories such as a potty, bottle, nappy and hair brush. Retailing at £19.99, the doll will be


supported by TV advertising and PR throughout the rest of the year.


MAPS TOYS


Children simply need to add water to the Yummy Dough powder mix to create a mouldable mixture. The dough can then be shaped, baked and even eaten. The mixture now comes in new tubs to help drive impulse sales. It is available in four different colours (red, blue, green and


GROSSMAN


My First Scooter from Ozbozz has four sturdy wheels, so that young children can get to grips with the speed and feel of a real scooter. Once they grow in confidence, parents can reduce the scooter to three wheels and then two.


SEPTEMBER 2012 01480 414361


Meanwhile, arriving in September is Teeny Tiny Tears, which is a 33cm soft-bodied doll that comes dressed in an all- in-one sleep suit and hat. Elsewhere, the My


First Crafts range is expanding with the introduction of Funny Corn (£6.99). The creative kit contains new modelling material which


‘magically’ sticks without glue, is easy to cut and mould and once the material has been dipped in water, the pieces will stick fast when pressed together.


01483 776006


yellow), which can be mixed together at the powder stage or when the dough is moulded to create various different colours. Maps Toys also has the soft construction toy Squashblox in its range, where the panels attach together to build whatever a child can imagine.


0141 613 2525


The product comes in pink and blue, and includes easy to follow instructions and a small tool kit so that the scooter can be modified as the child progresses. Grossman also has the


three-wheel Cosmic Light Scooter in its range.


InspirationWorks has a number of new products for the pre-school sector, including a tablet range developed specifically for younger children. Fireman Sam and Bob the Builder Fun


& Learn tablets are both suitable for ages two and over and help pre- schoolers to learn colours, numbers, phonics and more. They also include character voices and theme tunes. The National Geographic Space Tablet


RAVENSBURGER


Ravensburger’s ‘My First’ puzzles range has been developed for youngsters aged 18 months and up. It aims to bridge the gap between playtrays and conventional jigsaw puzzles and includes four products made from super-thick board. The firm’s 4-in-a-box puzzles are


particularly popular and include a host of licences such as Jake and the Never Land Pirates, Mike the Knight, Octonauts, Thomas & Friends, Minnie Mouse, Mickey Mouse Clubhouse, Disney Princess, Hello Kitty and Dora the Explorer.


New for autumn is a range of simple to play games based on favourite characters. Suitable for ages three and up, titles include Mike the Knight Treasure Hunt Game, Thomas & Friends


MOOKIE/TP TOYS


Mookie is launching new plush based on The Hive, including an interactive electronic cuddly Buzzbee in September and a Supersize Buzzbee early next year. The firm is also pushing its Pillow


Pets, with additional animal designs and products including rugs, keyrings and hats being introduced in the autumn. To help pre-schoolers develop their


strength, coordination and balance skills, TP Toys has The Spirobouncer, which is designed so that children can bounce and spin at the same time. Meanwhile, The Bubble Bouncer is a


Zebra (£16.99) follows in the footsteps of the firm’s original pull along, the Goinge Horse, The Plan Toys range includes a Flower Set (£16.99), enabling little green fingers to get stuck in at home without getting their hands completely filthy. Finally, the Makedo Find & Make London Bus and London Tube (£11.99) project kits transform items such as cardboard boxes, plastic containers and other household recycling into hours of fun.


01904 720908 HIPPYCHICK


The Wheelybug ride-on offers unlimited directional movement, coupled with some eye-catching designs. They are easy to wipe clean and suitable for any flat surface. There are six styles to choose from – Ladybird, Bee, Tiger, Mouse, Cow and Pig.


INSPIRATIONWORKS 01582 455841


introduces children to space from age four, allowing them to discover facts and information by touching any of the featured icons, and take part in a quiz. Age appropriate information helps kids learn about planets, stars, meteorites and space exploration.


Meanwhile, the DC Superfriends Superhero Power Tablet features six different games.


The firm is continuing to expand its Disney Princess range with the Magical Tea Set for ages three and over. It includes two ‘magical’ teacups and teapot. The latest addition to the Peppa Pig line is Peppa’s Flip-up Phone, while InspirationWorks will roll out two Mike the Knight products: the Smart Shield and the Knightly Alphabet Book. Other pre-school properties in the


firm’s portfolio include JCB, Ben & Holly’s Little Kingdom, Postman Pat and Scooby-Doo.


01869 363800 01278 434440


Roads & Rails Games, Octonauts Sea Eels and Ladders Game, Minnie Fashion Mouse Game and Hello Kitty Fun Day Out Game.


In addition, Ravenburger’s memory


brand is now available in a mini format featuring a number of key licences.


01525 722722


first-time trampoline, which is ready to go straight out of the box.


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