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PRODUCTS | NEW RELEASES New gear


This month BikeBiz cooks up a recipe for sales with a new cookbook for athletes, all while protecting your saddle from pigeons with an uncanny aim...


Crankbrothers Kronolog seatpost 2pure: 0844 811 2001


ALREADY A staple of all mountain riding, adjustable seatposts are joining the wishlists of a much wider off- road crowd. Crankbrothers, one of the longer-established players in this sector, has therefore brought a new top end bit of kit to market – the Kronolog, set to retail at £249.99. UK distributor 2pure believes the first batch of the new goods will land in June this year and has already outlined that the red colourway will be exclusive to independent bike stores. Described as the ‘Eggbeater of the adjustable seatpost market’, Crankbrothers anticipates that mechanical design will fool many into believing it uses hydraulics. It is, in fact, a combination of an air spring and two-stage damping, as well as zero rotational play that make the post’s movement slick and ready. Improved cable routing from the post’s stationary


body mean no movement, while travel can be adjusted by 20mm with the simple addition of a spacer. The Kronolog remote attaches to the handlebar using a standard handlebar clamp, and can be configured for either right or left hand control. The Kronolog is said to be 50 grams lighter than its predecessor.


OnYerBikeSeat Direct: 0208 090 0265


FRESH ON the back of a partnership with Max Bikes PR, OnYerBikeSeat is seeking to link with cycle retailers looking for some ‘outside the box’ marketing tactics.


The firm specialises in creating printed saddle


covers that will universally fit any type or shape of saddle. The UK-made saddle covers can be designed with custom messages and designs, including bike shop logos, QR scannable codes, to whatever the customer has in mind. David Palmer of OnYerBikeSeat told BikeBiz: “Our aim is simple: to develop the OnYerBikeSeat brand and engage with the UK cycling industry and UK businesses to promote our brilliantly simple marketing and PR products and help drive traffic to OnYerBikeSeat.com. Max Bikes PR will be using all their industry knowledge to take our brand into the retail sector and show the cycling industry that sometimes the best ideas are so very simple”. For further product information, contact David Palmer on +44 (0)20 8090 0265.


52 BIKEBIZ APRIL


Hydrapak Soft Flask Madison: 0208 385 3385


HYDRAPAK HAS come up with a number of clever products in the past years, many of which will have been shown to dealers at the recent iceBike* show. On the back of the innovative Gel Bot (well worth


a look for retailers with a road going audience) we have the Soft Flask. This is touted as a perfect way to dispense energy gel and avoid having to tear open packets in the saddle. It is superior to any hard gel flask because it’s flexible material allows you to squeeze the entire contents out of the flask and then, when empty, it takes up barely any space. The unit comes in both five and eight ounce versions, both carrying a rubber bite valve.


Oxford Wordlock Cable Oxford Products: 01993 862 300


OXFORD PRODUCTS now has a combination lock on the market for those who’re a bit rubbish with remembering number sequences. Replacing numbers with letters, users are now


given a ‘password’ to key into the four dial barrel, which in total has 10,000 unique combinations. An all weather vinyl coating minimises wear and tear to the dials which carry white letters on black. Two versions will be available – a 1.5m by 8mm cable at £13.99 and a 1.8m by 12mm at £16.99.


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