FEATURE JAMAICA
JAMAICA Top Selling Tips...
• If they're looking for action... “Montego Bay is the place to be if you’re looking for a lively holiday – head to ‘Hip Strip’ its with bars & restaurants.”
KATIE PARSONS, Regional Product Manager - Caribbean & Mexico, Hayes & Jarvis
• A taste of history... “Tour the remaining great houses and immerse yourself in the history of the old plantations. Or sample the duty free-shopping on offer.”
HAYLEY BROWN, Caribbean product manager, Virgin Holidays
heaps of organised activities, many unique to Jamaica – like Mystic Mountain, the bob-sled ride through the jungle based on the popular film Cool Runnings. There’s also dog-sledging on land, swimming with sea creatures at Dolphin Cove, natural attractions like Dunns River Falls, and soft adventure like zip lining, bamboo rafting the Rio Grande and horse riding in the sea.
What’s New The Jamaica Tourist Board is determined to make the most of the interest surrounding the London Olympics this year, with a series of sports tourism initiatives hoping to drive more visitors to the island. To showcase Jamaica as a top destination for both spectator and participant
From top: Bamboo rafting; Island Outpost glamour; Strawberry Hill pool
"Jamaica has many all-inclusive resorts, like Sandals, Couples, Riu, Breezes and Iberostar"
sports and to highlight the fact that Virgin Atlantic is the only UK air carrier to offer free baggage allowance for sporting equipment, the Jamaica Tourist Board will continue its programme of specialised sports fam trips with its partner. Tour operators and agents will experience the tourism product as well as the sporting facilities that the destination has to offer by participating in or watching the sport of their choice. Blue Mountains retreat Strawberry
Hill has undergone a refurbishment, with new furnishings to its plantation- style cottages and spa – which also has new equipment and a new team of
therapists. The hotel’s popular Sunday brunch is being reintroduced using only local organic ingredients sourced from its own gardens. In addition, Strawberry Hill now offers tours of the local area, taking in the coffee plantations and led by ornithologists and horticulturalists. Due to open in the latter stages of
2012 are two new properties from the people behind Jamaica's Geejam Hotel and the exclusive Island Outpost, favoured by celebrities like Grace Jones and the late Amy Winehouse. Located in Port Antonio, Trident Castle and Trident Hotel will comprise 40 suites divided between 17 beach-front villas and the castle, set
in the Victorian town’s tropical surroundings and overlooking the sea. Montego Bay Resort Half Moon has
introduced new wedding and honeymoon packages. The Honeymoon to Remember package includes a couples’ massage and Champagne on arrival. Other romantic options include an outdoor bush bath or a private picnic by moonlight on the resort’s beach. The package includes all meals and drinks at Half Moon’s six restaurants and eight bars.
From The Front Line KATIE PARSONS
Regional product manager - Caribbean & Mexico, Hayes & Jarvis
“Virgin flies direct from London- Gatwick to Montego Bay and Kingston and British Airways to Kingston so there is a great choice of airlines offering flexible durations, in addition
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