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NEWS


“Gaming hasn’t had the same inherent problems that the other markets have had. But at some point it will.” Tesco’s Rob Salter on games retail p20


Hit ITV games show The Cube coming to consoles


Doctor Who 3DS case in-bound


by Dominic Sacco


A NEWDoctor Who 3DS case will reach retail next month.


The Doctor Who and Daleks Accessory Pack is due on May 10th, 2011 with an RRP of £14.99. It arrives shortly after the first new episodes in the brand new Doctor Whoseries, which kicks off this weekend (Saturday, April 23rd) on BBC 1. "Blue Ocean Accessories continues its successful partnership with the BBC, by bringing a new lenticular 3DS carry case accessory pack to market,” said Koch’s new media manager Ben Jones. “This adds to the range of Doctor Who video game accessories that Blue Ocean has created.” Koch: 01256 385200


Koch division Europress wins publishing rights to hit TV programme, game due by Christmas by James Batchelor


A VIDEO GAME based on hugely popular game show The Cubewill be released on consoles later this year. The title will be published


by Koch’s Europress division as part of a partnership with series producers Objective Productions, distributors All3Media International and Route 1. Currently in its third


series on ITV1, The Cubeis hosted by Phillip Schofield and sees contestants taking on a series of challenges that become increasingly difficult as they attempt to win £250,000. The Cubevideo game will recreate many of the show’s most familiar events, including The Cylinder, Multisphere and StopZone. Each will replicate the programme’s tense atmosphere, where one mistake can leave


competitors with nothing. The game will also feature a multiplayer mode.


All3Media’s head of interactive media and licensing Selma Turajlic added: “We are delighted to see The Cubebeing launched on home consoles.


“ The Cube, hosted by Phillip Schofield, is one of ITV’s biggest shows


“Europress is delighted to partner with All3Media International and Route 1 on such a phenomenal brand, which has enthralled people across the globe,” said Europress MD Craig McNicol.


GAMES INDUSTRY EXECS DANCE FOR MCV AWARDS


The MCV Awards Video went down a storm online, and you can watch it for yourself at MCVuk.com or in the digital editions of this issue. The video features popular faces from the UK games trade dancing to the BeeGees’ ‘You Should Be Dancing’. A look at the making of the video can be found on Page 26. The iPad edition is going from strength-to-strength. The app has an installed base of 6,000, with 2,000 people viewing MCVevery week. The digital editions are sponsored by creative agency Shorewood.blueprint.


6 April 22nd 2011


“We are working hard to create a console experience that is a true adaptation of the TV show, and will bring the nail-biting tension and atmosphere to homes everywhere.”


by James Batchelor


THE GAME that ‘will beat Call of Duty’ is coming to the UK via Lace Mamba Global. Red Orchestra 2: Heroes of Stalingradis a World War II FPS and has been championed by the press. PC Gamer USeven wrote a piece entitled: ‘Why Red Orchestra 2will beat Call of Duty: Black Ops’


We’ll bring the show’s nail- biting tension and atmosphere to homes.


Craig McNicol, Europress


“The Cubeis a TV format that naturally extends to console play; the exciting capabilities of the platforms will maximise The Cube’s stunning visual and gameplay aspect.” The Cubeis due on shelves in Q4. Specific platforms have yet to be confirmed, with the game currently slated for release on ‘home consoles’. Koch: 01256 385200


Lace Mamba signs 1C’s ‘CoD-beater’


“The media attention alone proves that one of the biggest PC-only FPS games of all time is coming to retail,” MD Jason Codd told MCV. The deal is part of an ongoing partnership between Lace Mamba and Russian games giant 1C Company. Lace Mamba will release Red Orchestra 2 in August. Lace Mamba Global: 01273 202220


www.mcvuk.com


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