Seminar Programme
16.00 – 17.00
16.00 – 17.00
The Changing Face of Jewellery
Speaker: Liz Olver, Design Director, Annoushka Liz Olver talks about the change of habits in the process of buying, wearing and designing jewellery.
Social Commerce: Increasing Revenue through Audience Engagement
Speaker: Paul Bidder, Commercial Director, Red Ant This session will explore the key steps to engaging with your audience through core digital channels and why it is important for your brand.
Jewellery Trends Victoria Room
Multi-Channel Retailing
Hampton Room
Tuesday 7 September Time
10.00 – 11.00
Title, Speaker & Synopsis Driving Performance Through Effective Leadership
Speaker: Dennis Reid, RPS Chairman, Retail Performance Specialists Successfully managing a retail jewellery business depends entirely on the manager’s ability to provide clear and consistent leadership. This practical and interactive workshop will share some simple but effective systems, tools and techniques employed by the world’s leading retail jewellers.
10.00 – 12.00
Diamond Treatments and Imitations
Speaker: Douglas J Garrod, Education Executive, The Gemmological Association of Great Britain
Diamond is the gemstone that is most often encountered in the jewellery trade. During this session we will explore the treatments that are used to alter the appearance of diamond clarity.
10.30 – 13.00
Design for Sales – Website Conversion Workshop
Speaker: Roddy Scaife, Head of Creative Services, Adaptive Consultancy Everyone has a view when it comes to the graphical look of a website. However, very few truly understand why 98 per cent of website visitors leave your site without doing what you want them to do. This is a hands-on workshop that will show you proven methods of engaging your website visitors and techniques that give them the confidence to purchase from your site. This Adaptive workshop will contain practical examples combined with industry research, as well as a critique of attendees’ own websites. To benefit from this workshop, you should have a direct involvement in your company’s website.
NB: Attendee spaces are very limited so if you wish to attend this workshop please email
info@adaptiveconsultancy.com or call 020 7183 7978 ext 5.
11.00 – 12.00
The Invisible Killer Among Us – Lost Sales!
Speaker: Brad Huisken, President, IAS Training Brad Huisken will lead participants through a fun and motivational one-hour seminar on how to effectively manage yourself and/or your salespeople.
Correct at time of going to press
Retail Strategies for Success
Boulevard Bar Continued on page 28
Stream & Room
Retail Strategies for Success
Whitehall Room
Technical Skills and Product Knowledge
Windsor Room
Multi-Channel Retailing
Hampton Room
27: Essential Guide seminar programme
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