This page contains a Flash digital edition of a book.
Tuesday, May 25, 2010 2:00 – 3:15 PM


ONIX, eDI aND BeYOND


Do You Know Where (and What) Your Data is? 705


Why is my title listing incorrect at amazon, my book price wrong at bn.com and how can I fix it? Nothing is more im- portant or less understood than metadata—that critical title information on which book sales and supply depend. Join the standards-bearer of the industry Book Industry Study Group along with data experts and a publisher who will demystify the all-important “metadata” issue in language you can ac- tually understand. You will walk away with practical tips for insuring the accuracy of the vital information that identifies your books as uniquely yours.


SpeakerS:


Steve Carlson, Upper Access; Scott Lubeck, BISG;


Richard Stark,


Barnes & Noble; Fran Toolan,


Firebrand Technologies


25

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