retailers sound off about CHA
Great CHA Finds
So what’s the product buzz? While several respondents felt that the product
manufacturers and lines copied each other, there were a few show standouts according
to our readers. One of the products Fitzpatrick wrote about was “the new flat stackable
punches that were being promoted by A.C. Moore.” The Karen Foster booth made the
top of Rhonda Hilburn’s list. For Linda Phillips, “the two great new ideas or products
would have to be Flower Soft products and the Viva lines of clay and paints, applicable
for scrapbooking.” Dana Szypniewski, owner of All About Scrapbooks & More in
Ontario, Canada, said, “I am very excited about the Cored’inations per embossed line
and the new Cuttlebug folders from Provo Craft.”
A Crystal Ball
While no one can say for sure what will happen to the scrapbooking industry, most
stated that they believe it will continue, but just evolve as the business world evolves.
Van Domelen said, “I see it growing in different niche crafts but really taking a swing
into a very digital/computerized aspect.” He said the fact that our youth are attached
to their communication devices 24/7 - 365 days a year will play a role in this change.
Fitzpatrick agreed, “I believe the digital side will surpass the traditional due to time
constraints incurred by many.” Will traditional
put it this way: “We simply have to scrapbooking go away? “The more people I talk
stay out there and have events our
to, the more I find people just like me who like the
customers can afford and give better
time and satisfaction they get out of making the
than great services. I plan on staying
page just right and finding the right product for the
right page,” said Szypniewski. “There are going to
in business!”
be people who want the instant satisfaction but I
Bonnie Wilcome
think you will see people getting back to the real
Scrapbook Village, Glasgow, KY
thing and doing the physical page.”
“This industry still has a place and a voice and those focusing on family history and the
core values on why people scrapbook will survive,” according to Lana Nelson. Bonnie
Wilcome, of Scrapbook Village in Glasgow, KY, put it this way: “We simply have to stay
out there and have events our customers can afford and give better than great services.
I plan on staying in business!” What about you?
Melissa Stephan always follows her bliss. For more than 20 years, that’s led her down a writing path…and
frequently a scrapbooking one too. She’s the former managing editor for the now defunct Paperkuts. She has
written for Memory Makers, The Los Angeles Times, Scrapbook Business and a number of trade and consumer
magazines. She’s also probably one of the few people to have a home redesigned by two different makeover
shows.
22 scrapbook business
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