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NEWS


Target Sprint: Speed. Precision


Air Arms lead the way with Target Sprint, the discipline that makes target shooting more accessible for all…


Main


The Air Arms MPR Sporter leads the way in Target Sprint… for now! The soon to be launched TS400 will offer more choice.


Inset


The Air Arms Experience opens up many new target disciplines to the public.





It’s discipline that we’ve championed from the very beginning,” says Air Arms’ managing director, Claire West. Claire is talking about Target Sprint, an exciting and very accessible form of target shooting loosely based on the Nordic biathlon, but with no skis! “Target Sprint breaks the mould. You


run. You shoot. You run. You shoot. It brings athletism to shooting. It brings precision. You need to control your breathing and whilst being a serious and competitive sport, it is also great fun. And that’s the key – make things fun, and you appeal to younger and wider audiences, and that’s how you


20 | Tackle & Guns | August 2018 grow the market!”


The discipline debuted in 2013 and but only started to gain some real traction in the UK in 2016 thanks to British Shooting, Air Arms and the increasing success by the British team on the International circuit. T&G is talking to Claire on the eve of the company launching a new rifl e, specifi cally developed for Target Sprint, the eagerly awaited TS400, and just days before the ISSF Target Sprint in Korea – an event in which Team GB has high hopes of a medal. “The original Target Sprint rifl e was our MPR Sporter,” says Claire. “The


new TS400 looks very similar but features a newly designed cocking mechanism which aids the speed. We are also offering a much greater choice for the consumer with a stock wrapping service. We’ll have more news on this next month!” “Nobody does what we do,” continues Claire. “We dedicate a lot of time and resources in to promoting the positive side to Airgun Shooting and bringing in a new audience is key to the longevity of our Industry. “It’s why we launched the Air Arms Experience – to introduce target shooting to more people.


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