ICE PREVIEW Altenar Max Francis, CEO and founder S
portsbook and iGaming software supplier Altenar is set to make a splash at this year’s ICE London 2024, putting its full weight behind a newly extended product portfolio, which offers an array of turnkey and custom-built solutions, as well as a Player Account Management (PAM) system for seamless integration in an evolving iGaming landscape. Altenar’s Commercial Director, Charlie Williams, and the wider team are ready to meet existing and potential new partners at Stand S1-320.
Altenar’s sportsbook solution, integrated with a partner PAM system, functions as a comprehensive player account management tool, oversees player data, transactions and security, and includes odds calculation, bet placement and settlement. The turnkey
sportsbook solution offers an adaptable online casino with customisable features and a full, comprehensive integration process, including technical support, rapid launch and a centralised point of contact.
Appealing across all verticals, Altenar also offers a turnkey sportsbook solution for self-service betting terminals (SSBTs), promising a robust, product-centric, omni- channel solution designed to optimise the player experience and enhance engagement. Across the sportsbook solution with PAM and its turnkey sportsbook solution, Altenar will also showcase its add-on white-label mobile app solution, which sees Altenar publish the app and include the basic features to support the user experience.
The London showcase comes at an especially
exciting time for Altenar, following impressive expansion over the last year, signing 18 deals and launching into new markets, including Hungary, Guatemala and Czech Republic. Taking its ethos of fostering community bonds, the supplier will also host a glittering client party on Monday 5th February. Charlie Williams, commercial director at Altenar, said: “It has been a huge year for us at Altenar, with award wins, new product launches and the opening of our headquarters in the Isle of Man. Our sportsbook has also cemented its position as a sought-after, robust product that promises next-generation entertainment. “As we look ahead to the rest of 2024, I can’t wait to show visitors to our stand what we have to offer – building on the success of 2023 to further grow as a global provider.”
1X2 Network 1
X2 Network’s roster of studios is now producing more content than ever before, offering content that appeals to an even wider demographic.
Iron Dog Studio’s next headline release will be Bacon Banker, a 6×4 slot game that’s being launched on the 28th of February and we invite attendees of ICE to come and play in our popular slots competition throughout the conference.
Bacon Banker might be Piggy Town’s wealthiest pig but you can rack up the highest score of the conference by helping him collect Gold Coins for big multipliers and win yourself an amazing prize. Simply hit the big red button on the stand and watch the coins roll in! While you’re visiting the stand, our arcade focused studio AD LUNAM invites you to win a
souvenir by spinning their prize wheel. However, as with all that AD LUNAM does, this comes with a twist – fi rst you must fl ip the coin correctly, just like players will in the studio’s upcoming release Flip ‘n Spin! Out on April 10th, Flip ‘n Spin is a unique fusion of two classic arcade concepts – the coin and the wheel. Try your luck and fi nd out more at AD LUNAM’s area on our stand. With both Arriba Heat from Prospect Gaming
and Iron Dog Studio’s 8 Treasures: Luck of the Dragon released as ICE opens its doors, the team has a few surprises for our guests to celebrate the strong start to the year. If you’re an existing customer booking meetings with our Accounts team or looking to make introductions, there is lots to be found at 1X2 Network’s stand. Visit us at stand N4-130!
Neosurf
we’ve achieved in this time and we’ll be celebrating this milestone, some fabulous memories and an exciting future with our partners old and new. We’ll be showcasing:
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• Our enhanced KYC Handshake, which allows data sharing at every transaction - part of our commitment to responsible gaming
14 FEBRUARY 2024 GIO
e are particularly looking forward to ICE London this year as 2024 marks our 20th year in Payments. We’re extremely proud of what
• Our Payout solution increases margins for operators and drives customer loyalty and retention, too.
We’ll be talking about: • Our continued expansion and growth into the global space – in particular, our forthcoming entry into the US – and how it’s been a meticulous process as we take every step to understand the sustainability of any country before we take action. And we’ll be doing what we do best, connecting with people and listening to their thoughts, ideas, and feedback to ensure we provide the best possible service to our partners. So please drop by to meet our
fantastic team – including industry veterans Stephen Simpson and Antoine Metivier – and enjoy good conversation over one of our legendary coffees.
You can fi nd us at: • N6-200 (Coffee booth) • N9-433 (Meeting booth)
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