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REHAU designing different – how has the pandemic affected kitchen and bathroom design trends?


cott Williams, National Sales Manager for REHAU Furniture Solutions

division, discusses how the pandemic has affected consumer preferences in the home and how designers can tap into the latest design trends: Due to the impact the pandemic has had on

lifestyles across the globe, people are now prioritising different features in their homes, allowing them to adapt to new demands. As part of its Designing Different report, REHAU commissioned consumer research which found that 69 per cent of those surveyed were planning to update their bathrooms and kitchens in line with this.

Multi-functional Space Many rooms in the home have taken on a dual purpose, whether that includes a makeshift office space or simply a quiet area to relax in. Therefore, utilising areas of the home in a smarter way is more important than ever. Creating designs which maximise storage in a

sleek and simple way can provide the perfect opportunity to allow day-to-day items, such as laptops or gym equipment, to be efficiently tidied away. With this regular use of these multi-functional

spaces, opting for materials with scratch-resistant surfaces is also advisable. This is supported by 91 per cent of survey respondents that said having materials and products in their home that are of high quality and will last a long time is important.

Always on Trend Trends can come and go, and 54 per cent of people agreed, stating that while they listen to what is in vogue, it’s also important that the design will stand the test of time. Therefore, selecting surfaces which complement one another and maintain their finish is essential. Finding a surface available in different forms

across the kitchen can help to truly weave a whole look together. For example, REHAU has developed a range of tambour doors specifically for use with RAUVISIO crystal surfaces, so a perfectly integrated design can be created. When it comes to adding an on-trend twist in a

flexible way, designers could consider incorporating this in the form of wallpaper, paint and accessories which can be updated with the times without requiring a complete re-design of the whole space. With 56 per cent saying a bespoke kitchen is important to them, these additions of personal touches ensure that there is a balance between

functionality and personality, with no need to compromise on stylistic flair.

Increasing Hygiene Levels The kitchen is the heart of the home and the bathroom is also one of the most used rooms, so ensuring these spaces are safe is vital. Concern over hygiene levels has naturally risen over the last year, with 67 per cent of people reporting that they have become more aware of bacteria on surfaces. As such, surfaces which are easy to keep clean,

such as non-porous options that don’t harbour bacteria, are growing in popularity as they provide peace of mind. In addition to this, the use of edgebanding which uses zero-joint technology to prevent the culmination of germs along edges has become a more favourable option too. Both of these help to minimise time spent cleaning and are built to last - an important consideration with easy maintenance being important to 91 per cent of people when choosing a new kitchen or bathroom. In general, people want designs that will stand

the test of time, both in terms of the latest trends and quality. However, there is a clear desire to also add personality and produce a design that stands out against the crowd to provide an element of character to the home. With hygiene becoming one of the newest trends that looks like it is here to stay, it’s essential that designers take this into consideration when creating plans. To find out more about the latest trends,

download REHAU’s Designing Different report here:

u+44 (0)1989 762600 u

20 BKU JUNE 2021

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