FOCUSON DISTRIBUTORS
Hafele home improvement data offers optimism to industry T
here are signs of optimism in the home improvement industry, with
recently released research revealing homeowners are planning kitchen and bathroom renovations in the next year, offering the industry an opportunity to capitalise on new business. Research from Häfele UK shows that a third
of UK homeowners are prioritising home improvements over making plans to move. According to the findings, shared in Häfele’s Homes for Living report, new kitchens (23%) and bathroom renovations (21%) top the list of
planned home updates after interior decorating (29%). When it comes to the motives behind changing
their kitchens, homeowners said updating the style is most important (25%), followed by needing to improve the quality of their space (23%). Not having enough storage (19%) and the kitchen not being functional enough (13%) were also top drivers for planning a refurb. Rachel Tuckey, Chief Product and Marketing
Officer at Häfele UK, said: “Now is the ideal time for the industry to start inspiring and informing customers about products, trends and best
practice when it comes to their planned work – and they can use the insights from our Homes for Living report to understand exactly what drives homeowners to buy. “Working together with us, our customers can
use the findings – as well as our in-house expertise and industry knowledge – to take advantage of the predicted upcoming demand, grow their business and get ahead of the competition.”
uwww.hafele.co.uk
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Combining huge stock depth, premium service and reliable deliveries, retailers in all ar
UK trust Barwick to deliver their all important or quickly and efficiently.
and reliable deliveries, retailers in all areas of the UK trust Barwick to deliver their all important orders
National Next day service to the majority of areas. NUNEA NEATON N ATON DA TFORDDARTFORD RD
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BKU AUGUST 2024 31
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