Interview
What are the current challenges and threats that partners should be aware of to safeguard their businesses in regards to connectivity? Digital experience today is the business, in so many ways. It’s the very reason Cisco acquired TousandEyes in 2020, to access TousandEyes’ visibility into the Internet and bring that power to customers. With employee and end-customer digital experience now being delivered over networks businesses don’t own or control, Cisco saw that customers were grappling with visibility blindspots that meant they weren’t able to fully embrace digital transformation projects or ensure the end user experience would be a seamless one. With end-to-end visibility, customers are empowered to overcome those challenges and pinpoint disruptions no matter where they occur to quickly minimise downtime and optimise performance.
Can you tell us more about why businesses are choosing to deploy SD-WANs despite its visibility challenges and how to overcome these challenges? Adopting SD-WAN is a major milestone and hallmark for the modern enterprise. Te greater network agility has many companies moving away from traditional WANs in favour of these soſtware- defined, Internet-based WANs to maximise ongoing investments in cloud-based applications and services, reduce the time and complexity of troubleshooting user issues, and quickly accommodate changing business needs from the network. But while SD-WAN offers many benefits, such as the ability
to scale globally, it also has its challenges - mainly that it relies on the Internet, which of course wasn’t built to be an enterprise-
grade network. It’s one of the more common use cases we see among our partners and customers. By providing the end-to-end visibility they need to ensure project success, we support SD-WAN transformations before, during, and aſter rollouts. For example, we benchmark regional Internet service providers and compare SD-WAN pilots, measure and report on performance, as well as operationalise end-to-end troubleshooting.
Can you tell us more about Internet outages and how businesses can prepare for this? Organisations today are evolving their tech stacks to accommodate for the new enterprise reality where, in effect, the cloud is the new datacenter, the home the new office, and SaaS the new application stack. As the connective tissue, the Internet has become the new enterprise network - the new core backbone to provide digital experiences - and businesses rely on cloud and Internet networks that they don’t own and therefore don’t control. 2021 saw some of the largest, most consequential outages on
record, leaving organisations scrambling to minimise disruptions to their business. More than ever before, it’s now imperative for businesses to have the right technology in place that affords them to see the cloud and Internet networks they now rely on but don’t control. Knowing where, when, how, and why digital experience is poor not only saves internal IT teams’ time, but is key to working with third party providers to quickly troubleshoot. Tis can only be achieved through end-to-end monitoring, which eliminates blind spots and allows customers to see the Internet as if it’s their own and understand how their network impacts application experience.
50 | July 2022
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